It is necessary to develop a minimal brand book for the online store.
The online store sells components for FPV drones and related products.
Main categories of the store for understanding the theme:
fiber optic
Cameras
Video transmitters
Antennas
Speed and flight controllers
Motors
Propellers
Frames
ELRS
Li-ion batteries
Store name:
Techno Slyva / Techno Slyva
FPV solutions (text under the main logo)
Colors chosen in the direction of plum color (simple and clear)
Tasks to be completed:
1. Logo
• Main logo (with the subtitle FPV Solutions)
• Simplified (icon / sign)
• Horizontal / vertical version
• Versions: color, b/w, inversion
• Minimum margins, usage rules
2. Color palette
• Primary (1–2 colors)
• Secondary (additional)
• UI colors (for the website: buttons, background, hover)
• HEX / RGB / CMYK
3. Fonts (Typography)
• Primary (for headings)
• Secondary (for text)
• Web-safe alternatives
Numbers
• Rules: sizes, spacing, hierarchy
4. Basic corporate identity
• Graphic elements
• Icon style
• Image style
After successful work, there may be a continuation of cooperation for the development of the website design based on the brand book.