Hello! We need to create advertising creatives in static and video formats.
Static: 9:16, 1:1
Video format: 9:16
Theme "Gas Station, Fuel, Fuel Coupons, Refueling".
There should be 3 types of vehicles in the creatives - passenger car, truck, excavator/harvester (agricultural machinery).
Messages on the creatives (individual messages separated by commas):
For passenger cars we use these messages: Fuel Coupons, Discount from -8 to -12 UAH from the price at the Gas Station, validity of coupons from 2 to 3 months, OKKO Coupons, UkrNafta Coupons, DP from 44 UAH per liter (UAH/liter), A-95 from 46.5 UAH per liter, GAS from 26 UAH per liter, No prepayments"
For trucks and special vehicles we use the above-mentioned messages + "Refueling upon meeting at the Gas Station, Free delivery from 300L"
Vision of the result:
Some creatives include excerpts from news about fuel price increases. The creatives call to purchase fuel coupons, savings of up to -12 UAH per liter. We mention free delivery. The creatives depict separately the specified types of vehicles, or all together.
The digital version of the coupons (photo) is available, links to specific news from which to make excerpts will also be provided.
Creative approaches are of course welcome :)
Video format - such motion designs from Pinterest. We will discuss the storyboard individually, what goes after what.
https://pinterest.com/pin/1548181168499098/
https://pinterest.com/pin/4644405859403320/