Develop the website structure
🧾 Technical Specification
Project: Creating a website structure for “Kliox” — a studio for creating and promoting profitable online stores
Goal: Develop a logical, effective, and marketing-oriented website structure based on the studio's specialization, its Unique Selling Proposition, client pain points, and standard customer journey.
Specialist type: UX architect / interface designer / content strategist / web designer
🔧 Tasks
Create a website structure in the form of:
Visual map (site map / site structure with blocks and links)
Tables or diagrams with a list of pages, blocks, and goals for each section
Add UX notes as needed (CTA, button positions, logical page transitions)
📚 Main pages and blocks
🔹 1. Home Page
Goal: Capture attention, convey USP, build trust, stimulate inquiries
Blocks:
Hero block with background (video / case)
Slogan: “We don't just make websites — we create sales” or “Turning on sales. Websites that work.”
Buttons: “Get a consultation” / “Calculate store cost”
What we do
Create stores / Promote / Support
Advantages
Turnkey / Guarantee / TikTok marketing / Automation
Our services (with icons)
Portfolio / “Case of the Day”
Reviews
CTA block with PDF guide
Footer (menu, contacts, details)
🔹 2. Services Page
Goal: Show the depth and variety of services
Blocks:
Introduction (1-2 sentences)
Services (grouped with sub-services):
Online stores (WordPress, Shopify, Custom)
Mobile applications
Design
Marketing (SEO, advertising, TikTok)
Technical support
Integrations
Analytics
CTA on each block: “Order” / “View cases”
🔹 3. Case Studies (with detailed pages)
Goal: Prove effectiveness
Blocks of each case:
Name, niche
Task → Solution → Result
Photos / videos / GA/Ads screenshots
Client testimonial
🔹 4. Pricing / Packages
Goal: Help choose the level of cooperation
Packages:
Start — simple store
Standard — store + marketing
Premium — custom, automation, video
For everyone:
What is included
Term
Cost
Button “Order a consultation”
🔹 5. About us (Kliox)
Goal: Build trust
Blocks:
Mission / values
Team (photos, roles)
Stages of cooperation
Why Kliox?
🔹 6. Blog / Guide Center
Goal: SEO + expertise
Sections:
Articles
PDF guides
Checklists
Video content (can be separate)
🔹 7. Reviews
Goal: Confirm quality
Content:
Customer photos/videos
Short text / quote
Audio/video (if possible)
🔹 8. Contacts
Goal: Quick access to contact
Content:
Feedback form
Telegram, Viber, Email
Links to social networks
Address (if available)
🔹 9. Mandatory pages
Privacy Policy
Cookie Policy
Terms of cooperation
Offer Agreement (optional)
404 Page
Form submission success page
Sitemap
🧩 Additional features
Quick brief form
Online chat (Tawk.to or Telegram Web App)
“Leave a request” button — on every page
FAQ (Frequently Asked Questions)
📐 Final result
The freelancer must provide:
Site map graphic (in Figma / Miro / PDF)
Table or diagram with blocks
UX notes: CTA, transition logic, navigation convenience
Websites you like https://hawk-style.com/ https://gtrix.com.ua/
In style, I like https://hawk-style.com/
In structure, more like https://gtrix.com.ua/
Work results
Client's review of cooperation with Dmitry Isayev
Develop the website structureDmytro helped me with creating the website structure and setting up analytics. The work was done qualitatively and within the specified deadline. All wishes were taken into account, communication was at a high level. I am satisfied with the result. I recommend Dmytro as a responsible and professional freelancer.
Freelancer's review of cooperation with Oleksandr Sliusarchuk
Develop the website structureOleksandr — an ideal client. Provides clear technical specifications, trusts my professionalism, answers questions very thoroughly, is always in touch, considers my opinion regarding the completed work, understands the value of the services provided. I am happy to continue cooperation on other projects.
-
Good day, Oleksandr!
My name is Dmytro, I am an expert in conversion copywriting with 12 years of experience. I specialize in developing texts for landing pages that increase sales and generate leads. I also conduct site audits to identify weaknesses and improve your website's effectiveness.
I will create a clear and practical instruction for developing the site with comments for each block, based on marketing principles and target audience analysis.
I can prepare questions and initial drafts tomorrow during the day.
If my approach appeals to you, I will need to analyze the target audience, competitors, and formulate recommendations for each page. Then I will show these recommendations to you, we will agree on them together, and gradually move towards the final completion of the task.
…
I will add a technical assignment for the designer to the text, which will speed up the implementation process and allow you to immediately visualize the final result.
Write to discuss the details of cooperation.
Best regards,
Dmytro Isaiev
-
1058 26 0 Hello. I can offer a sitemap and an Excel with blocks. I will show examples. I will be happy to discuss implementation options.
-
2453 50 5 Good day!
I have over 5 years of experience in writing SEO, sales, and informational texts in English, German, and Ukrainian.
Examples of texts and reviews are in the Profile.
I suggest discussing the project details in Personal Messages.
Write! I will be happy to help!
-
1642 78 0 1 I create interactive prototypes of landing pages and websites with selling texts for over 9 years.
250+ successfully completed projects in this profile.
I have long been creating prototypes for Landing.ua.
Total copywriting experience of 15+ years.
The result of my work is an interactive (clickable) prototype with already packaged meanings in FIGMA.
This is better than a table with blocks and UX note descriptions.
I write all the necessary texts for selling goods or services in Ukrainian/Russian languages. I do not count characters.
… Attention! I do not engage in writing privacy policies, cookie policies, cooperation terms, or offer agreements.
I will send links to examples upon request via private message.
-
4792 57 0 Hello, Oleksandr!
I am interested in your project. The description is very detailed. The examples of competitors are impressive, but I am ready to do even better. My knowledge and experience in marketing, copywriting, development, as well as close collaboration with an experienced UX designer will help me. In the end, you will receive a graphic map in Figma, a diagram with blocks
UX notes: CTA, transition logic, navigation convenience. A black-and-white prototype can also be made.
-
2162 89 0 3 Good day, I am ready to professionally design your website. I offer a price of 10,000 UAH for everything, I will complete it within a week. I am proficient with graphic editors and write texts without neural networks. Feel free to contact me.
-
201 Hello! I have reviewed the technical assignment — the structure is clear, substantive, and sales-oriented. I have experience creating logical site architecture and UX design considering business goals, customer journey, and marketing messages. I will create a graphical site map in Figma or Miro, with structure and explanations, CTA logic, and UX notes. I will take into account the Hawk-style and Gtrix functionality.
Ready to discuss details if still relevant.
Examples of my work:
test.sneco.ua
hirex.agency
tomenchuk.website
tech2ads.com
2bk.agency
… lhunters.com
pidkuimukha.com
circleplatform.com.ua
roksolanaharasymiv.com/appetite
-
11616 316 4 2 Hello, Oleksandr!
Ready to help you create the website structure.
I have extensive experience in performing similar tasks, so I can easily create a logical structure that will ensure high conversion in the future.
Feel free to contact me, I will be glad to collaborate again.
-
1093 9 0 Good day, I am a WordPress website developer with over 3 years of experience. I specialize in creating user-friendly, fast, and functional websites, taking into account the needs of businesses and users.
During my work, I have developed and customized themes and plugins, optimized website performance, configured WooCommerce, integrated third-party services, and improved SEO. You can view some of my work in my profile.
My skills include:
- WordPress (development, customization, optimization)
- PHP, JavaScript (jQuery), HTML, CSS
- Speed optimization and SEO
- API integration and working with WooCommerce
…
I am ready to assist with the development and improvement of your project, creating effective solutions that meet your needs. I would be happy to discuss the details and start cooperation!
Current freelance projects in the category Copywriting
Creation of SEO product cards on the marketplace
223 USD
Need a content manager / SEO copywriter for creating and filling product cards on a marketplace. Responsibilities: • Creating SEO-optimized product titles. • Writing unique product descriptions. • Selecting and placing keywords. • Filling in product characteristics and… Copywriting, Articles & Blog Posts ∙ 1 day 19 hours back ∙ 30 proposals |
Need a copywriter for the topic of Lineage 2Hello! I am looking for a copywriter who has previously played Lineage 2 so that they can write competent texts on this topic. It will also be necessary to format the articles, select images, and present everything properly. Please provide your rate per 1000 characters. Copywriting ∙ 1 day 20 hours back ∙ 21 proposals |
Copywriter on cryptocurrency topicsHello! I need a copywriter for cryptocurrency. There are already some articles that need to be edited, and there are also specifications for writing articles from scratch. Copywriting ∙ 1 day 20 hours back ∙ 40 proposals |
Writing medical SEO articles for the clinic's websiteNeed a copywriter for writing SEO-optimized medical articles for a medical center's website using Writesonic or similar AI tools. 14 articles: new services (electrocoagulation, ENT endoscopy) + pages for new doctors (urologist, orthopedist, psychologist, gastroenterologist,… Copywriting, Articles & Blog Posts ∙ 3 days 18 hours back ∙ 49 proposals |
Radio advertisement scriptWelcome! We are Radio Voice of Hope. We are currently working on creating a commercial about the Bible that will air in our live broadcast. We are looking for someone who could help with writing the script: developing the idea, structure, and text for the audio advertisement. We… Copywriting, Script Writing ∙ 9 days 17 hours back ∙ 42 proposals |