Budget: 1500 UAH Deadline: 3 days
• General analysis and verification of the structure and platform of your site;
• verifying the quality and originality of the content;
Strategy for content filling
• Visitability and comparison with competitors
• Keywords and link profile analysis
• Strategy for increasing link mass and visibility
• Recommendations on SEO and basic optimization for successful promotion of the website in the Internet and search engines (priority implementation work plan with prices for each/task complex)
• Verification of the correctness of the internal optimization of the site and its compliance with the requirements of the search engines
• Check tags, meta descriptions, headlines, micro labels, etc. the necessary elements.
• Audit the userability of the site (quality of navigation on the site), audit the fullness and relevance of the information for the customer + assessment of the speed of the site download. Evaluation of the adaptability of the website (mobile version) + Evaluation of the possibilities for developing or discouraging the website from other resources.
• A three-month work plan.
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Types of Terms of Reference. (For details, please contact personally) Stage 1: Initial Audit and Analysis Competitor Analysis: Identifying niche leaders, analyzing their structure and traffic sources. Technical Site Audit: Finding indexing errors, duplicates, checking loading speed. Current Visibility Analysis: Determining the keywords by which the site is already found. Stage 2: Semantic Core and Structure Semantic Collection: Clustering high-, medium-, and low-frequency queries. Structure Expansion: Creating a map of new landing pages (categories, services, tags). Linking Design: Setting up internal links between pages for weight distribution. Stage 3: Internal (On-Page) Optimization Meta Tags: Writing unique Title, Description, and H1-H3 headings for all pages. Content Plan: Creating a Terms of Reference for the copywriter to write SEO texts and blog articles. Image Optimization: Compressing files, filling in Alt attributes. Stage 4: Technical Optimization Site Speed: Optimizing Core Web Vitals metrics (LCP, INP, CLS). Responsiveness: Checking the correctness of display on mobile devices. Configuration Files: Adjusting robots.txt, generating an up-to-date sitemap.xml. Microdata: Implementing Schema.org (Product, Article, LocalBusiness, FAQ). Stage 5: External (Off-Page) Optimization