SEO Technical audit + Technical task for programmer + Rich snippets
1.1 - It is necessary to conduct a technical audit of the website and create a technical task for the programmer.
- Root files robots.txt and sitemap.xml. Setting up the auto-generated site map (sitemap.xml). Check/improve - Sitemap - For example, new pages of the site are not included in the Sitemap. As far as I know, this should happen automatically.
- Microdata, redirects,
- Development of the correct hierarchy of headings h1, h2, h3!!!! on landing pages where we sell products + blog,
- Setting up automatic generation of metadata for new pages (title, descriptions, H1)
- For technical optimization of the site, it is also necessary to: install all necessary scripts (output of styles, fonts, metrics) in such a way that their loading does not slow down the user's work with the site,
- And other things to ensure the site is properly ranked in search engines. Removing broken links (404)Fixing 301 redirectsEliminating duplicate metadataSpeeding up site loading speed according to Google Page SpeedFixing errors according to the ValidatorSetting up microdata for breadcrumb descriptions of ALT imagesSetting up microformats for contact dataIdentifying duplicate meta tags. Here is an example https://prnt.sc/t8dduk and empty ones https://prnt.sc/t8defnIdentifying broken links https://prnt.sc/t8dgee. At the moment, there are a lot of broken images. Adding different cities and regions so that when searching for phrases like - Order in Riga, our site is displayed. But we want our site to be displayed in different cities and countries - as we work on deliveries, not locally
Check for spam requests
Site loading speed mobile version
1.2 - Special attention should be paid to microdata snippets. Implementing advanced Google snippets
My goal is to create recommendations to Google for creating the most useful and beautiful snippets. On the main landing pages of the site, where we sell products and blog!!!
What and how to recommend will need to be discussed, agreed upon, and then write a separate technical task for the programmer regarding the snippets of each page
Examples of snippets that I want to have on my site -
Client's review of cooperation with Artur Kvak
SEO Technical audit + Technical task for programmer + Rich snippetsThe project is completed. The programmer's specification is drawn up. After the implementation of the specification, we are waiting for Arthur to check the programmer's work.
Freelancer's review of cooperation with Vladislavs R.
SEO Technical audit + Technical task for programmer + Rich snippetsInteresting project. I was glad to work with it.
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