HR Specialist and Targeted Advertising

We are looking for a targeting specialist to promote an English language school in Kyiv (2 locations). What is needed: Setting up and managing ads in Meta Ads (Facebook/Instagram) targeting children, teenagers, and adults Campaign optimization, analytics, and reporting Creating advertising creatives (photos/videos) We expect: Experience in advertising for educational projects, local businesses (offline + online) Understanding of the funnel "advertisement → application → trial lesson → enrollment" Willingness to quickly launch and adjust campaigns for seasonal offers Ability to independently prepare or adapt creatives for advertising or work in tandem with a designer Collaboration format: ongoing monthly work (not a one-time project) Budget: to be discussed. In your response, please include: a brief case study with figures (CPL, ROI) and an estimated monthly management cost.

A YouTube (Google Ads) advertising campaign needs to be set up to promote a music video of a Ukrainian original song. At least 10,000 views are required. Interested in setting up the campaign with optimization for views and increasing the target audience. Experience in promoting music videos or music releases is preferred. Please indicate the cost of the service.

About the product (briefly). A service that searches for jobs on behalf of a person: specify your profession + add a resume — AI collects fresh job vacancies tailored for you (web + Telegram bot). Freemium model: basic search for free, extended access — paid subscription. Audience — people actively looking for jobs in Ukraine.Try it yourself before responding: https://ping-job.com/try?s=src_fl Context. The product is ready and operational: those who start using it tend to stay for a long time, logging in almost daily. There is value and retention. The current focus is on entry — scaling engagement and conveying value to the right audience. Early-stage advertising: we are testing channels and messages, looking for effective connections.What needs to be done in a week: Go through the user journey (web trial + bot) — feel the value and entry pain points. Formulate a target audience hypothesis: who is the most likely payer, segments, pain points, messages for them. Propose an engagement plan: channel(s), formats, 2–3 creative options for testing (all creatives and external settings are handled by the performer). Formulate the user journey with templates for making changes to the product (the client makes edits on the product side). Set up and launch advertising according to the approved algorithm. Daily analytics; at the end — a brief report: what worked, costs at each stage of the funnel, what to scale.Result of the week: a functioning funnel with measurable stages (click → trial → Telegram → payment) + first paying clients (target — up to 10) + clear conclusion: scale, change channel or message.Technical inputs: Payment only in the Telegram bot (web currently without payment) → final conversion always through the bot. Meta niche = special category "Employment": targeting by age is unavailable (18–65), only the creative filters.Conditions: Period: 17.07 – 24.07 (7 days). Advertising budget: $150 (paid separately, from my account). Fee: $250 fixed for the week + $5 bonus for each paying client. Based on results, monthly continuation is possible. Communication: daily brief update.Who I am looking for: performance/digital marketer with real cases of paid traffic (preferably Meta), who works by metrics. I do not micromanage, I provide access and freedom of decisions — I expect independence and honest numbers.In your response: write one thought after trying the product — what would you change at the entry. One sentence, not a strategy.

We have a few apps that we need to set up ads for (and there will be more in the future). Firstly, we need to set up some low-budget campaigns to see which channel works better (ASA, Facebook ads, TikTok, Google ads, etc.), and then push that channel. We need a person who has expertise in mobile ad campaign setup and knows how to implement the process from scratch, monitor it, and improve; knows the specifics of mobile app marketing - it's critical for us.

Need a marketing expert to conduct an effective advertising campaign to attract new active users to the site https://kcwpay.com/balance