A multi-page website is required.
Theme. Repair of household appliances.
Requirements for the website.
The website must be as lightweight and fast as possible, therefore the Opencart engine.
The website must score at least 90 points out of 100 in Google PageSpeed for both mobile and desktop results.
The website will be used for Google Ads search advertising. There will be about 500-700 search queries. It is necessary to make Google consider the page relevant to the search query. Therefore, a separate page should be created for each keyword, with titles, texts, Title, Description, and photo descriptions written in a way that Google understands that this page is exactly what the client is looking for.
It is necessary to use a question section on the page so that Google pulls the answer with information about the service and pricing for each keyword above the search results.
Google Tag Manager, Search Console must be set up on the site, and the possibility of integration with CRM and call tracking should be provided. It is important to do this through modules so that if necessary, it can be easily changed and reconnected by a simple user. The site should have contact forms and popups that are easy to create. The site must be connected to Google My Business (Google Maps) and have a plugin installed for ratings from reviews, so that later this rating is displayed in search and advertising.
The website must not be custom-built. It should be a simple ready-made solution out of the box, some popular, proven theme and modules. So that later there is no need to run around looking for a programmer for edits and site settings. The design should be minimalist, with a contrasting color scheme. There is no need to overload the site with graphics and a bunch of flashing pop-up banners.
If the project is done well and quickly, there will be more orders.