$92,000 profit in 2.5 years from targeted advertising.

The beauty salon of the premium class in the center of Kyiv.
Working period 01.10.2019 - 24.02.2022 (2,5 years).
The main task is to increase the number of addresses to the directory using targeted ads on Instagram.
The purpose of the advertising campaigns is to ask for hair painting.
Promotion Strategy: Message to Instagram.
The Results:
Requests - 1,368
The cost of the request is $1.18 to $2.31;
Number of customers: 460;
The price of the purchase is $92,200;
Advertising budget – $4700;
ROAS - 19.61 (with re-sales account)

Screenshots of results, examples of creatives and texts by link: https://docs.google.com/document/d/18j3vrUy_zqDCioPNJ3horKmXP2rUeL8seUzSAcRb_1A/edit?usp=sharing