Advertising and creating a new website for bathroom restoration services

Customer - a company providing services for the restoration of the baths in Kiev and the premises.The task is to set contextual advertising and auditing the site.The goal is to get the customer with advertising at a price of no more than 200-250 UAH.What was made.1 .Marketing and technical analysis of the site according to the results of which the decision was taken on the development of a new site.I was written TZ, the selection of the officer and the control of the performance of the work.Link to the new website: https://papa-vann.com/

The 2ndCreate and optimize a company profile in Google My Business (geo-titles on Google Maps).3 .There are a number of advertising campaigns on Google Ads:
- Campaign in search for "heat" key queries (key phrases with words: order, price, etc.and the
- Searching for general key queries;
- Branding Company by name of the company and by names of competitors;
The remarketing campaign.and 4.Management and optimization of advertising campaigns for 5 months.The result of my work.1 .The cost of attracting the customer with advertising is about 300 UAH.A little higher than planned, but due to the increase in the number of customers, the cost was owned by the buyer.The 2ndThanks to the new site they received a good conversion rate with advertisements between 7-11%.3 .Establishing a stable channel of leads from Google Maps - from zero at the beginning of work to 100-150 actions in the profile per month.and 4.It has received 80 reviews from real customers with an average rating of 4.9.Contextual Advertising
Internet Advertising