JR Agency - Creative Studio Founded by Designer Jei Ret

Meta Ads
Client: JR Agency - a creative studio founded by designer Jei Ret. Ad creatives, motion video, 3D animation, and graphic design for brands across Ukraine and Europe. Three parallel funnels: studio services (jr-agency.net), mini-courses for designers (course.jr.org.ua), direct sales via Instagram DM.

Goal: Launch all three funnels from scratch and build a stable inbound lead flow at the lowest possible cost.

What we did:
Built funnel architecture for all three directions
Defined audiences for Ukraine and Europe
7+ months testing segments, formats (motion, 3D, static, UGC), and offers
68 campaigns in parallel

Result:
$0.74 per message
$1.30 per lead
$23,021 in ad spend
600,000+ accounts reached
2,600,000+ impressions
Markets: Ukraine + Europe