Analysis of one of the segments of the target audience for a recruiting agency

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I analyzed and neatly formatted it in Notion. I took the initial information from the client and then delved into the internet in search of places where the audience discusses their problems + conducted a survey of several representatives of the target audience. As a result, the client has a clear understanding of all the main problems, pains, and fears of their TA, which they used in the content on TikTok and Reels.