Case: contextual advertising for children's clothing and footwear

Overview Niche: children's clothing and footwear Channel: Google Ads Goal: expand sales while maintaining profitability. I restructured the account, optimized the product feed, and refined bidding strategies to target highly interested buyers.

Results (31 days):
• Spend: $6313
• Conversions: 1833
• Revenue: $33,615
• ROAS: 5.32
• CPC: $0.13
• CPA: $3.44

Key takeaway Achieved 532% ROAS through a combination of high-volume ad campaigns with precise audience targeting.