Case: Rebranding and preparation for the exhibition of the brand Magic Textiles
Marketing Research 1000 USD
Niche: textile / corporate clothing / merchandise / upcycling
Collaboration format: strategic marketing + PR + event communication
Task:
Prepare the brand "Magic of Textiles" for participation in the exhibition, create recognizable communication, establish collaborations, and enhance the image as a socially responsible production.
Actions:
Conducted brand audit and rebranding positioning: identified key values, tone of voice, messages.
Prepared a complete marketing presentation for the exhibition (visuals, texts, brand stand, promotional materials).
Implemented a joint brand presentation from the stage during the exhibition event — with a public presentation of the updated concept.
Launched a PR campaign and a series of publications on social media to strengthen the brand before the event.
Organized a collaboration in Kharkiv — a partner presentation and product showcase in the format of an offline meeting.
Developed a new communication line: social responsibility + upcycling (creative kits from leftover fabric).
Result:
Prepared the brand for the exhibition at a professional level in a short time.
"Magic of Textiles" gained recognition among partners and new orders after the event.
Created a foundation for further scaling — participation in collaborations and regional presentations.
Collaboration format: strategic marketing + PR + event communication
Task:
Prepare the brand "Magic of Textiles" for participation in the exhibition, create recognizable communication, establish collaborations, and enhance the image as a socially responsible production.
Actions:
Conducted brand audit and rebranding positioning: identified key values, tone of voice, messages.
Prepared a complete marketing presentation for the exhibition (visuals, texts, brand stand, promotional materials).
Implemented a joint brand presentation from the stage during the exhibition event — with a public presentation of the updated concept.
Launched a PR campaign and a series of publications on social media to strengthen the brand before the event.
Organized a collaboration in Kharkiv — a partner presentation and product showcase in the format of an offline meeting.
Developed a new communication line: social responsibility + upcycling (creative kits from leftover fabric).
Result:
Prepared the brand for the exhibition at a professional level in a short time.
"Magic of Textiles" gained recognition among partners and new orders after the event.
Created a foundation for further scaling — participation in collaborations and regional presentations.