Case: contextual advertising for a mini-supermarket
Online Stores & E-commerce
Project Overview
Niche: Online Supermarket
Platform: Google Ads
Focus: Revenue Growth with Controlled Profitability
The task was to increase the volume of online sales for the supermarket with a wide range of products, while maintaining ROAS at a profitable level and controlling CPA in a highly competitive niche.
Results:
• Advertising Spend: ~1.87 million UAH.
• Revenue: ~15.9 million UAH.
• ROAS: 851%
• 8,200+ conversions
• CPA: ~226 UAH.
Conclusion:
It has been proven that Google Ads can be profitable even for supermarket e-commerce.
Niche: Online Supermarket
Platform: Google Ads
Focus: Revenue Growth with Controlled Profitability
The task was to increase the volume of online sales for the supermarket with a wide range of products, while maintaining ROAS at a profitable level and controlling CPA in a highly competitive niche.
Results:
• Advertising Spend: ~1.87 million UAH.
• Revenue: ~15.9 million UAH.
• ROAS: 851%
• 8,200+ conversions
• CPA: ~226 UAH.
Conclusion:
It has been proven that Google Ads can be profitable even for supermarket e-commerce.