From scratch, they generated 1.3 million UAH in turnover for the decor store (ROAS 929).
Contextual Advertising 357 USD
Client: Crocus Home Decor — a Ukrainian online store for home goods.
Collaboration period: 1 year (we have been working since the business was founded).
Geography: Ukraine.
Task:
Launch sales in a highly competitive niche (where JYSK, Epicenter, and thousands of small players already exist) and bring the business to stable profit from the first months of operation.
Duky-Ducky team's solution:
We chose a "long game" strategy, focusing on traffic quality and LTV (lifetime value of the customer), rather than quick and cheap clicks.
What was done:
Google Shopping: Set up smart campaigns for high-margin lead products.
Seasonal optimization: In peak months (for example, December), we not only increased the budget but deeply optimized the campaigns. As a result — we reduced the cost of customer acquisition (CPA) by 50%, increasing sales by 57%.
Remarketing: Set up campaigns to bring back visitors, which increased overall ROAS.
Results after one year of work (The language of facts):
We helped the client grow from a "newcomer" to a stable market player.
Revenue generated: 1,377,035 UAH.
Invested in advertising: 148,293 UAH.
Average ROAS: 9.29 (for every 1 UAH invested, the client received 9.29 UAH in revenue).
Peak ROAS (December): 12.4.
Looking for a partner who knows how to play the long game and generate profit, rather than just "driving traffic"?
Message us privately. We will discuss your business and find growth points.
Collaboration period: 1 year (we have been working since the business was founded).
Geography: Ukraine.
Task:
Launch sales in a highly competitive niche (where JYSK, Epicenter, and thousands of small players already exist) and bring the business to stable profit from the first months of operation.
Duky-Ducky team's solution:
We chose a "long game" strategy, focusing on traffic quality and LTV (lifetime value of the customer), rather than quick and cheap clicks.
What was done:
Google Shopping: Set up smart campaigns for high-margin lead products.
Seasonal optimization: In peak months (for example, December), we not only increased the budget but deeply optimized the campaigns. As a result — we reduced the cost of customer acquisition (CPA) by 50%, increasing sales by 57%.
Remarketing: Set up campaigns to bring back visitors, which increased overall ROAS.
Results after one year of work (The language of facts):
We helped the client grow from a "newcomer" to a stable market player.
Revenue generated: 1,377,035 UAH.
Invested in advertising: 148,293 UAH.
Average ROAS: 9.29 (for every 1 UAH invested, the client received 9.29 UAH in revenue).
Peak ROAS (December): 12.4.
Looking for a partner who knows how to play the long game and generate profit, rather than just "driving traffic"?
Message us privately. We will discuss your business and find growth points.