Bogdan Polous
Private message
Offer work
Dnepr,
Ukraine
2 years back
available for hire
age 23 years
on the service 2 years
Rating
Successful projects
Average rating
Skills and abilities
Programming
Services
Portfolio
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316 USD Case: Promotion of the children's clothing store through targeting
Contextual Advertising
The final report looks as follows: invested $807 and received:
If take RK "Return to Direct" - then there is an average conversion to the request 17.6%
… Again again. The average conversion.
Some adsets didn't enter, and others - the opposite, a gun.
This is not remarketing. Many targetologists hunt the cheap leader, but they don’t say it’s the leader from the retarget. In this RK 95% is a cold audience
The average conversion to sale is 20%, including public messages, which came from targeted advertising.
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271 USD Case: Promotion of the Men's Costume Store on Facebook
Contextual Advertising
Fb needs a large base of people to work efficiently.In the specific case I targeted a city-millionaire and under the sample fell 500 thousand.The man.This was due to every 4-5 days to update the creatives, because FB showed information that "not enough data" and this led to the travel of advertising due to the decline of its efficiency.Simply I say: the CTR fell, meaning the price per click was more expensive and with the same conversion the ticket - the price of the application increased.Therefore, segmentation, though the thing is necessary, but is not done at the level of targeting settings - but with creativity, its text, photo and video.Then there is a greater chance that the system will be able to find the required segment of the target audience.In general, I started with investors, businessmen... further went politicians, bankers and top managers, but the audience was little and for effective work we did not fit.This requires more for the SMM-check to make more accurate content.Also for media advertising.And in the niche of men's costumes it's still half-beads.But in other niches, it’s more difficult.The second thing when we talk about pleasant is that people with a different mood click.I used the simplest text, which showed CTR in an average by campaign - 1.42%, and if you take separate adsets - then i all 2% and this is just the clicks on the button, and the clicks are more and more.
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158 USD Case: Applications for a Carpathian Tour through Instagram Targeting
Contextual Advertising
A total of $173, to get a minimum of 5 payments per tour. The problem is that there were two weeks left to the tour. This deadline was too short for people to agree to buy a tour for $500 per person, but the tour will be held every week, then you can record them on different dates.
The result was 2 payments and how you can see from the screen, a lot of leads that needed to be processed.
… It started out of this, because the quiz was still needed to be done, and the lead form would long be moderated.
Starting without interest.
In the lead form I protested the form with the choice of date and without it. In the rest: the picture and the text залеated immediately, so here was the launch on the eja. Almost...
Adset with Android, where the price per lead is $1.2 - here we asked to choose the date, and in ios - without the choice of the date.
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226 USD Management of the Instagram page "Partnership Network"
Social Media Marketing (SMM)
List of Services
1 . Developing the Content Plan
Content plan is a plan for the output of the posts, the theme and the idea of the posts in the Excel format of the table.
… 2 . Writing of content
In the framework of this work will be written a unique text according to the content of the plan.
Processing of photos/video, purchases of goods if necessary
It will be made a visually pleasant composition of articles and visually formed stores, as well as riles.
The Fourth Posting
It includes
30 publications (including riles with before display in the strip)
90 to 100 stories
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226 USD Leadership of the social network "Distribution of goods from the geo-Israel building"
Social Media Marketing (SMM)
List of Services
1 . Developing the Content Plan
Content plan is a plan for the output of the posts, the theme and the idea of the posts in the Excel format of the table.
… 2 . Writing of content
In the framework of this work was written a unique text according to the content of the plan
Processing of photos/video, purchases of goods if necessary
It was made a visual pleasant layout of the articles and a visual layout of the stores, as well as the rils.
The Fourth Posting
I included myself
30 publications (including riles with before display in the strip)
90 to 100 stories
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226 USD Promotion in Social Networks (SMM)
Social Media Marketing (SMM)
List of Services
1 . Developing the Content Plan
Content plan is a plan for the output of the posts, the theme and the idea of the posts in the Excel format of the table.
… 2 . Writing of content
In the framework of this work was written a unique text according to the content of the plan
Processing of photos/video, purchases of goods if necessary
It was made a visual pleasant layout of the articles and a visual layout of the stores, as well as the rils.
The Fourth Posting
I included myself
30 publications (including riles with before display in the strip)
90 to 100 stories
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338 USD Case Tatu Studies
Contextual Advertising
Tagged: Daddy
The Geo: Kiev
Period of work: 2 months.
How We Safe Successful Launch of Advertising for Tattoo Studies: Effective Steps to Attracting Lead and Maximum Coverage
… The launch of a tattoo studio advertising campaign is a complex but very important step in attracting new customers and increasing the audience coverage. The key factors for the success of such a campaign are the accurate planning, the determination of the budget and the choice of effective platforms for advertising. In this article we will tell you about our experience of successful launching advertising for the tattoo studio, paying particular attention to the generation of leaders, the expansion of the coverage and the optimization of the budget.
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338 USD Case: Sex Shop
Contextual Advertising
About the project:
A professional shop for sex.
The Task:
Increase sales and attract new customers.
… Data of the project:
Posting page - Instagram / Website
The average check is 2500 UAH.
Advertising budget – $400/month
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338 USD Case: Interior Design
Contextual Advertising
About the project:
Interior Design Studio in Ukraine
The Task:
Incorporate New Customers in the Studio
… Data of the project: Landing page - Quiz site, Instagram
The average check is $400.
Advertising budget – $300/month
The Results:
*worked with a customer more than 2 years ago, no access to Ads left
The number of ice - 108
The price of the ice is $5.6
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338 USD Case: Women's Pyjamas
Contextual Advertising
About the project:
InstaShop of Women's Peaches from Full Zero
The Task:
Get the first buyers and upload the Instagram
… Data of the project:
Posts Tagged: instagram
The average check of the goods is 1500 UAH.
Advertising budget – $150/month
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338 USD Case Rental Coffee Machine
Contextual Advertising
The target audience:
The week test us to identify with CA as the audience can be completely different and the most different one from the other. The conclusion was so that the broad audience of the man and the woman worked best 23-55 years in Poltava +44km.
Postal page
The customer created the banding on the basis of the tilds with time we have it improved and received a more interesting result.
… Examples of Best Creo
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338 USD Case Interior Design Kiev, Ivano-Frankivsk
Contextual Advertising
About the project:
The customer had already made a promotion, but it did not fit the price for the application, which was $10.5 Former targeter did not succeed in reducing it.We at that time was a successful promotion of the design studio in Vienna, so the client decided to start cooperation with us.The objectives of the project:
Increase applications for the design project and increase the company’s turnover.Preparation for work
We started with the analysis of the niche.Competence on the market is very much (especially in Kiev) and mostly all position themselves through experience, the number of projects, beautiful interiors.We had an advanced pixel and quiz in the arsenal.It’s just on it, as this is one of the effective ways to obtain applications.Quiz can’t work.He either converses or does not.Therefore, if your ticket does not bring applications for the necessary price - improve it.Often in design it’s a long work, because.The decision-making cycle can be up to 6 months.In the first two months, we got seven contracts.By the way, we decided to withdraw from the standard goal of conversion and to protest traffic, but later returned back, as this is more effective goal to build the right algorithms in the FB.Auditories
… They were protested:
Direct interests - repair, construction, design
The wide
Cosvenny interests - recently moved, family, children
Similar to Pixel.
Living in a certain area
Previously visited the Instagram page
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338 USD Case Sales of Solar Panels
Contextual Advertising
About the project
PROSO ENERGY campaign, which is engaged in the installation and maintenance of solar panels in the b2c and b2b segment.The customer came according to the recommendation of our partner.We are working from May to the present day inclusive.Introduction Data
Instagram - link
Site - Link
… Applications at 400-550 UAH
The task
- Create a system of lead generation using the Google Ads tools.Take the leading positions in the paid Google search.- Reduce the cost of the leather by 20-30%
Beginning of work
A detailed review of past advertising campaigns.There are many errors, but here are the main ones:
The lack of Google analytics;
- the collection of keywords only with a broad correspondence;
No remarketing campaigns have been launched.
There was no breakdown on the UTM parameter.If easier, 60% of the advertising budget was folded in the tube!Traffic System + Strategy
What they did - Shared search campaigns on the B2C and B2B (which allowed to cover all keywords as much as possible, and regulate manual bets on it)
- launched a separate campaign with Russian keys (this gave up the quality announced to "Excellent")
- Developed modes for remarketing and intelligent campaigns
Results
In 94% of search requests in the Caribbean region, we are listed in the TOP list.As we have achieved the maximum in Google search, we add new sources of YouTube advertising/CMS traffic (setting banners on Google’s partner websites)
We spent 13 400 UAH.
147 conversions.
Cost of conversion 90,97 UAH
From 147 conversions:
71 Applications
- 55 started conversations in the chat
- 21 clicks by phone number
During the work period, the sales department accepted the work of 94 people.
The price is 142 UAH.
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338 USD CAS INSTAGRAM STORE ROAS 553.67% for the GINS SALE STORE
About the project
Shpalta - linkUkrainian brand of unique design plates of own production.
The task
Start a test ad on Instagram for 15 days, test links and get the first sales.
… What they did
Start a target advertising in Direct
Creativity under a cold audience
Creativity under a warm audience
Results of the advertising campaign
Advertising budget $5700 (was 1 dop. The Account)
Number of sales 1320
The price for sale is $4.31
ROAS 553.67%
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338 USD Case by Target: $10050 for 2 months on permanent makeup
Contextual Advertising
$10050
in 2 months
At the end of July 2020, they started work with a master of permanent makeup in America, New York.Target has already launched by hand, but only through prom.Applications, but very expensive.The service was carried out by the permanent brownies at a cost of $280 for the initial procedure.It should be noted that after a month, it is usually necessary a correction, the cost of $120.The tasks:
Protest 2 channels of traffic: Facebook (lenta i marketplace) and Instagram
… Understand the cost of the application and the most effective hypothesis
Closing the Master’s Record for a Month
Parallel to these tasks, it was the question of promoting the Instagram profile, which was raw and did not attract new customers.In connection with this, they attracted the Instagram administrator to work in a couple.The business page on Facebook also didn’t run in recent times, they started making crossposting with Instagram.What was done:
analyzed profiles and advertising competitors and distinguished the main features and features of advancement in America
Recommendations for profile management
Portrait of the target audience
Develop a Strategy of Promotion
created several variants of creatives in photo and video formats, thought of offers for advertising announced, selling texts
several audiences were tested, with the distribution of various interests, and also tested the radius of the coverage of advertising in geo.The first records went already in the first days of the target work, then we optimized the indicators.Also fully renewed the banners in the middle of the month, as the audience burned out and the activity fell.After the update, active records are returned.The advertisement on Facebook lies on the Facebook Messenger, where they were set up automatic answers, which simplified the processing of requests.Many immediately made a request for recording, without any more questions.The advertising budget was $350 per month.Results of 1 month:
To the master came 22 clients for a total amount of $6,160 or about 460,000 rubles, which she is very happy with.In addition, as I have mentioned in the very beginning, after a month is a correction, which will bring another $120 per client.There was an understanding of how to work on the foreign market, what works effectively, what is the price of attracting the customer.Initially and throughout the month, the target on Facebook showed himself in times better than on Instagram.This is due to the behavior of the local audience.Subscribers are attracted to the Instagram profile, who later can also make a decision on the purchase.Recommendations for further work:
We will continue our work, we will test new hypotheses and, finally, we will rely on the already verified
We increase the budget to scale the RK by $100
LashLifting and Brows Lamination
Results of work 2 months: $3,890 earned, a decline was observed due to seasonality.
Activity
| Latest proposals 10 | Budget | Added | Deadlines | Proposal | |
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Required customers for SMM/Target sanitary services
226 USD
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Target, promote the page of the Betty sphere, offers, utp
113 USD
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Starting targeted Instagram/Facebook Advertising
226 USD
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Set a number of campaigns target advertising in FB/Insta
113 USD
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Target Advertising of the Football Competition
226 USD
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Advertising in Meta
639 USD
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Advertising targeted for training
226 USD
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You need to set up advertising for Facebook.
113 USD
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Setting up Facebook ads
800 USD
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Facebook Ads Ads
110 USD
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