Oksana Korol
Offer Oksana work on your next project.
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Offer work 
Ukraine
2 days 22 hours back
available for hire
2 Safes completed
4 years back
3 clients
3 proposals made
on the service 4 years
Rating
Successful projects
Average rating
Language proficiency level
Українська: fluent
Русский: fluent
English: intermediate
Skills and abilities
Programming
Design & art
Promotion
Outsourcing & consulting
Writing
Portfolio
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700 USD Casey
Lead Generation & Sales
My Case
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700 USD The women's clothing brand XSENA ROAS increased from 249% to 582%
Social Media Marketing (SMM)This is about an Instagram store. We worked on 3 aspects: content/advertising/direct messages.
What we did:
1. Outlined audience segments and communication strategy.
… 2. Analyzed sales scripts. Provided recommendations on what to pay attention to.
3. Launched a section in the content with live broadcasts featuring new products/discounts.
4. Advertised different products and analyzed them in terms of conversion to sales, thus identifying leading products.
Results:
1. Reduced the selling price from $10 to $4.5.
2. Increased conversion to sales from 20% to 32%.
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700 USD Fashion Illustration Course ROAS 277%
Lead Generation & Sales
Another project for a previous client. Similarly, selling a course directly. Average check - $300.
What we did:
1. Analyzed the target audience in more depth
… 2. Found meanings and pain points that we addressed in the advertising
3. Additionally conducted A/B tests of landing pages. Completely changed the landing page.
Results:
1. Advertising budget $3600
2. Revenue - $1000
3. ROAS - 277%
4. Landing page conversion - increased from 3% to 6.3%
What worked:
1. We conducted deep analytics for each campaign and each creative throughout the funnel (total leads/qualified leads/invoiced/sale). Accordingly, we clearly saw which creative (even if it initially seemed more expensive) provided better conversion to sales and optimal selling price.
2. We completely changed the school's landing page. Made it smaller in blocks, showcased student cases, included all the main benefits of this course that competitors do not have, and more. Launched the old landing page with the new one in A/B testing and achieved twice the conversion of the landing page.
And all this is possible thanks to 3 components on which our formula is built:
- deep development of the target audience (customer interviews, surveys, call listening)
- deep development of the main meanings of the product (why/for what)
- deep development of analytical data on leads and sales (often we set it up ourselves)
- a symbiosis of logic and creativity in decision-making
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700 USD Child Rearing Course ROAS 272%
Lead Generation & Sales
A school that specializes in fashion design training. Average check - $200. Cold sales "straightforward".
What we did:
1. Analyzed the target audience in depth
… 2. Found meanings and pain points that we addressed in advertising
3. Additionally checked A/B tests of landing pages. Completely changed the landing page. Changed the names of the lessons and explained the author's concept on the website in simple words.
Results:
1. Advertising budget $1762
2. Revenue - $4786
3. ROAS - 272%
4. Landing page conversion - increased from 3% to 7.5%
What worked:
1. We conducted deep analytics of each campaign and each creative throughout the funnel (total leads/qualified leads/invoiced/sales). Accordingly, we clearly saw which creative (even if it seemed more expensive at first glance) provided better conversion to sales and optimal selling price.
2. We completely changed the school's landing page. Made it larger in blocks, added a block explaining the methodology, video of the speaker. Launched the old landing page with the new one in A/B test and thanks to the new landing page reduced the lead cost from $13 to $7.4
And all this is possible thanks to 3 components on which our formula is based:
- deep work on the target audience (customer development, surveys, call listening)
- deep work on the main meanings of the product (why/for what)
- deep work on analytical data on leads and sales (often we set it up ourselves)
- a symbiosis of logic and creativity in decision-making
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500 USD School of Arts
Lead Generation & Sales
Results of 2 weeks of work:
1. Spent - $300
2. Applications - 199
3. Cost per application - $1.5
… 4. Average check - $250
The advertisement was launched for a trial session.
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1000 USD Fashion Styling Course
Lead Generation & Sales
For this project, targeted and contextual advertising was used. More of the budget was spent specifically on targeted advertising.
Results:
1. Spent - $2235
… 2. Applications - 203
4. Cost per application - $11
5. Average product check - $500
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1000 USD Primeclass Subject Photography Course
Lead Generation & Sales
Project - a course in subject photography for photographers. Used contextual advertising and targeted advertising
Results for a month of work:
1. Spent - $2690
… 2. Applications 312
3. Cost per application - $8.6
4. Average check - $500
We have been working on the project for 3 years.
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500 USD Children's Development Center
Lead Generation & Sales
Project - Little Toodler children's development center. Task - gather children for Zoom classes and then sell the main product. Average check - $200
They did not have a website. Therefore, it was decided to drive leads through direct and messenger.
… Results:
1. Spent - $200
2. Number of applications - 478
3. Cost per application - $0.41
The client requested to pause the advertising because they could not handle such a number of applications. The campaign fully paid off, but the client did not provide specific figures.
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500 USD Polyethylene products factory: lead price decreased by -65.8%
Contextual AdvertisingOur client is the polyethylene products plant "PLAST BAK". For this project, we launched contextual advertising: search ads, GDN, remarketing.
Results:
1. Advertising budget - 56626 UAH
… 2. Applications - 917
3. Cost per application - 61.6 UAH
We analyzed past campaigns, changed the strategy, and as a result, reduced the cost per application by 65.8% and increased the number of applications by 2.6 times while maintaining the same advertising budget that the client used earlier with another contractor.
Reviews and compliments on completed projects 2 1
27 June 2022
78 USD
The Shopify
Quality
Professionalism
Cost
Contactability
Deadlines
The project has not been completed because the carrier has a laptop broken.
22 January 2022
134 USD
Development and creation of digital sales walls
Quality
Professionalism
Cost
Contactability
Deadlines
Great work. The super youth. Qualitatively, professionally, all about the matter. Everything in time. I am very pleased and will continue to cooperate. I recommend it to everyone clearly.
20 December 2021
7 USD
Advertising on Instagram (Target, Marketing)
Quality
Professionalism
Cost
Contactability
Deadlines
Oxana performed a lot of work, made a full map of what's why, always was in contact, received wishes and directions, provided reports. We worked in the test mode in December, I made conclusions for my product, I understood what changes to make and I’m going to do further. Thank you for that!
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