Arbitration Specialist
We are reaching out regarding potential collaboration on Google Ads / PPC in the medical field. It is important for us to receive a preliminary analysis of the advertising account, websites, and landing pages, as well as your vision for further actions.
Current situation:
Google Ads / advertising account
As of now, none of the advertising campaigns are working. We have communicated with Google Ads support. From their side, we received recommendations:
to clean the site of prohibited topics; We plan to address this task in the near future
to clean the archive of pages;
to remove prohibited keywords and phrases.
At this moment, advertising on the main site is not passing moderation, campaigns are paused. We are also in the process of creating a new Google Ads account from which we plan to launch new landing pages.
Landing pages:
These landing pages were tested as alternative entry points.
We tried various technical options (with and without a domain zone). At one point, Google approved the ads, but after an update to Google's policy, the landing pages again failed moderation.
Many tests were conducted on them:
launching "empty" versions;
using competitor texts (with replacement of legal information);
No stable results or safe launch scenarios were found.
3. https://www.medicallada.com.ua/
At this moment, advertising on this landing page is running, but it is not yielding any results. The landing page lacks a form, which makes normal conversions impossible.
We plan to add a form (popup); retest the launch of advertising.
This landing page is also planned to be used when launching from the new advertising account.
What is currently in progress
A new Google Ads account is being created.
2 new landing pages are in development (separate domains).
Planned launch:
2 new landing pages;
https://www.medicallada.com.ua/ — after refinement.
What we want to receive from you
1. Preliminary analysis and external expertise:
the state of the Google Ads advertising account;
reasons for blocks and risks of further work;
analysis of each website / landing page separately from the perspective of Google policies;
real opportunities for launching and scaling PPC in sensitive medical topics.
2. A clear action plan:
what should be cleaned / redone / not used;
which scenario is the safest:
- old vs new account;
- site vs separate landing pages;
- one domain vs multiple domains;
whether PPC has real scaling potential in our case.
We also ask you to immediately write:
working conditions;
payment model (fixed / % / hourly);
cost of preliminary analysis (if paid separately);
estimated start dates;
what volume of work you are ready to take on at the first stage.
Current situation:
Google Ads / advertising cabinet
As of now, none of the advertising campaigns are working. We have communicated with Google Ads support. From their side, we received recommendations:
to clean the site of prohibited topics; We plan to address this task in the near future
to clean the archive of pages;
to remove prohibited keywords and phrases.
At this moment, advertising on the main site is not passing moderation, campaigns are paused.
Landing pages:
These landing pages were tested as alternative entry points.
We tried various technical options. At one point, Google was allowing the ads, but after the policy update, the landing pages stopped passing moderation again.
Many tests were conducted on them.
A stable result and a safe launch scenario could not be found.
What is currently in progress
A new Google Ads account is being created.
2 new landing pages are in development (separate domains).
What we want to receive from you
1. Preliminary analysis and external expertise:
the state of the Google Ads advertising cabinet;
reasons for blocks and risks of further work;
analysis of each site / landing page separately from the perspective of Google policies;
real opportunities for launching and scaling PPC in sensitive medical topics.
2. A clear action plan:
what should be cleaned / redone / not used;
whether PPC has real scaling potential in our case.
We also ask you to immediately write:
working conditions;
payment model;
estimated start dates;
what volume of work you are ready to take on at the first stage.
Поточна ситуація:
Google Ads / рекламний кабінет
Станом на зараз жодна з рекламних кампаній не працює. Спілкувалися з підтримкою Google Ads. З їх боку отримали рекомендації:
очистити сайт від заборонених тем; Плануємо найближчим часом зайнятися цією задачею
почистити архів сторінок;
прибрати заборонені ключові слова та формулювання.
На цей момент реклама на основний сайт не проходить модерацію, кампанії зупинені.
Лендінги:
Ці лендінги тестувалися як альтернативні точки входу.
Пробували різні технічні варіанти. У певний момент Google пропускав рекламу, але після оновлення політики Гугл лендінги знову перестали проходити модерацію.
По них проводилось багато тестів.
Стабільного результату та безпечного сценарію запуску знайти не вдалося.
Що зараз у роботі
Створюється новий Google Ads акаунт.
У розробці 2 нові лендінги (окремі домени).
Що хочемо отримати від вас
1. Попередній аналіз і зовнішню експертизу:
стану рекламного кабінету Google Ads;
причин блокувань та ризиків подальшої роботи;
аналізу кожного сайту / лендінгу окремо з точки зору політик Google;
реальних можливостей запуску та масштабування PPC у чутливій медичній тематиці.
2. Чіткий план дій:
що варто чистити / переробляти / не використовувати;
чи має PPC реальний потенціал масштабування в нашому випадку.
Також просимо одразу написати:
умови роботи;
модель оплати;
орієнтовні терміни старту;
який обсяг робіт ви готові брати на себе на першому етапі.
-
220 Good day! 👋
I work with sensitive niches and understand the logic of Google policies: what can be used, what needs to be removed, and how to build a stable launch scenario without constant blocks.
My vision of work:
bringing websites and landing pages in line with Google policies,
choosing the safest connection: account / domains / landing pages,
preparing and launching advertising campaigns without risky formulations,
correctly setting up conversions and analytics,
staged launch and scaling with risk control.
… I do not work "blindly" and do not test dubious schemes — focus on stability and long-term results.
Terms of cooperation:
💰 Payment: $250 / month per project
⏱ Start: after providing access and agreeing on the action plan
📌 Scope of work in the first stage:
preparing websites / landing pages for launch,
launching and supporting Google Ads,
monitoring moderation and optimization,
regular communication and reporting.
I am ready to take the project into work and bring it to a stable, working launch 🤝
If the format suits you — we can move on to the details in the chat 🚀
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489 1 0 🚀Hello!
We are ready to take on the project!
My name is Ekaterina, and we are WhyNet - experts in Google Ads/Shopping/Google Analytics/Facebook+Instagram targeting, with 8 years of experience.
Our website: https://whynet.agency/uk/
We work officially through a contract and with KPI fixation.
We are currently actively implementing artificial intelligence in our clients' companies.
We would like to propose the following:
… 1. To hold a small online meeting to get acquainted. We will explain in more detail how we can help you in terms of client growth with alternative promotion options.
2. We can conduct a free audit of advertising campaigns/website with a list of recommendations.
3. After the meeting, we will present a commercial proposal with specific figures and forecasts.
What do you think of this proposal?
P.S. WhyNet is a team of 30+ professionals, having launched 120+ websites.
More cases - https://whynet.agency/cases/
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