Audit and Redesign of Website Content According to Meta Requirements (So the Pixel Sends Data Back to Facebook Instead of Blocking Transmission at This Stage)
1. Project Description
There is a website with products for men's health and intimate well-being.
The Meta Pixel is correctly installed on the site. However, due to the theme and content of the site, the Meta system may restrict data processing, access to advertising tools, or the ability to further promote the site.
A complete audit of the textual content is required, and risky formulations need to be reworked into more neutral, correct, and compliant with Meta's requirements.
2. Main Task
It is necessary to review the entire site and rewrite content that may be perceived by Meta as:
- advertising of prohibited or restricted products;
- medical claims;
- guaranteed results promises;
- direct impact on sexual function;
- pressure on personal characteristics or user problems;
- aggressive or manipulative statements;
- misleading information.
It is important not just to replace individual words with synonyms, but to completely rework problematic sentences and semantic blocks.
The new text should remain understandable to the buyer and retain commercial meaning as much as possible where it does not contradict platform rules.
3. Pages and Elements to be Reviewed
The specialist must conduct an audit of the entire site, including:
- Home Page
- Products Page
- Product Card
- FAQ
- SEO Title
- SEO Description
Those who have worked on similar tasks - please submit an application
I will send the link to the site and detailed information to the potential executor.