Setting up Server Meta Conversion API on the web product.

Hello 👋

I can help with setting up the Meta Conversions API server-side for your funnel.

The task is clear: it’s not just about "sending events to Meta," but properly building server-side tracking with deduplication, logging in PostgreSQL, preserving attribution, and the ability to quickly change Pixel ID / Access Token without rewriting the logic.

I can assist with:
— auditing the current Meta Pixel / browser tracking;
— designing table schemas in PostgreSQL for events, attribution, payment_id, request/response/error logs;
… — logic for preserving fbclid, _fbc, _fbp, IP, user agent, UTM;
— generating and passing event_id for deduplication between browser Pixel and server CAPI;
— setting up Lead, AddToCart, Purchase;
— sending Purchase only after the successful first payment;
— passing value, currency, payment_id;
— configuring Pixel ID / Access Token without hardcoding;
— testing in Meta Events Manager;
— providing brief documentation for your FullStack developer.

I have worked with tracking, UTM logic, events, server-side integrations, and conversion passing. I can work as a technical consultant for your developer or take on the implementation of part of the logic myself.

Estimated timeline: 3–6 working days after auditing the current implementation.
I can estimate the cost after reviewing the current funnel, but preliminarily it could be either hourly or a fixed price for the entire block of work.

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Good day!

I was setting up the Meta Conversions API server-side: events Purchase/Lead/AddToCart with deduplication via event_id, transmission of _fbc, _fbp, IP, user_agent, UTM. Logging request/response in PostgreSQL is a standard task.

I will create a backup configuration through env variables for quick changes of Pixel ID / Access Token. Testing through Meta Events Manager + brief documentation.

I am ready to start tomorrow.

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Hello! I have reviewed your project and am ready to start working. I guarantee high quality and prompt execution.

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Hello! Yes, I can connect and help set up server-side event tracking in Meta for Lead / AddToCart / Purchase. I will ensure that Purchase is sent only after the confirmed first payment and includes the amount + currency. I will also configure it to avoid duplicates between the browser pixel and server-side sending (one purchase = one event).

In parallel:
- I will conduct an audit of the current tracking and where it’s best to trigger events.
- I will propose a schema for tables in PostgreSQL to store fbclid / _fbc / _fbp, UTM, IP/UA, payment_id, value + logs of sending (successes/errors).
- I will assist your FullStack developer with implementation and we will test in Events Manager.
- I will provide brief documentation for further maintenance/changes to the settings.

I will also set up a proper configuration for Pixel ID / Access Token, so that when replacing the pixel/account in 3–4 weeks, it can be switched quickly without hardcoding.
…
Please let me know: what backend stack are you using and which payment system (is there a webhook/callback for "successful payment")?

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Good day.

I have experience integrating Meta Pixel + Conversions API and server-side tracking. I can assist with the complete setup of CAPI for Lead / AddToCart / Purchase with proper deduplication through event_id between browser Pixel and server events.

What I can do:
— audit of current tracking and funnel;
— schema for PostgreSQL tables to store fbclid, _fbc, _fbp, IP, user agent, UTM, payment_id, value, request/response/error logs;
— setup of Purchase only after the successful first payment;
— configuration of Pixel ID / Access Token without hardcoding for quick replacement of Pixel or ad account;
… — assistance to FullStack developer with integration;
— testing in Meta Events Manager;
— brief documentation on structure and support.

I can also immediately propose an event pipeline structure to make it easier to scale tracking and change Pixel without reworking the logic.

To start, I need access to the current funnel structure, a description of the payment flow, and the backend stack.

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Good day! I specialize in Meta Conversions API and PostgreSQL. I am ready to professionally set up CAPI (Lead, AddToCart, Purchase) with deduplication, storage of all necessary parameters, and flexible configuration. I will conduct an audit, assist the developer, test, and document.

Message me privately, and we will discuss.

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Hello! I am ready to complete your task, I have experience working with similar tasks.

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Good day! I can set up the Server Meta Conversion API for you. Please write to me privately.

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Hello, I have worked on integrating Meta CAPI for an e-commerce project with over 50K transactions per month, set up deduplication through event_id and data storage in PostgreSQL. Increased tracking accuracy by 35%.

Are you planning to use Meta's new Enhanced Match parameters to improve the quality of user matching between browser and server events?

I suggest we connect; I will provide you with free technical consultation and we can create a development plan + I will tell you about my team! ✨

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