Setting up and transferring conversions in Google Ads
Project Description:
A specialist in web analytics and contextual advertising is needed to set up correct tracking of all conversions and transfer them to Google Ads.
Currently, Google Tag Manager and Google Analytics 4 are installed.
Call conversions are not displayed correctly (for example, 49 clicks on the number are shown, but in fact, there are 4).
Purchase conversions are not displayed with value.
The site is made with WordPress + WooCommerce.
Tasks:
- Key conversions (calls, purchases with value).
- Set up their tracking through Google Tag Manager and Google Analytics 4.
- Correctly transfer data to Google Ads and set up conversion import.
- Check and test the operation of all events.
- Check if the audience is collected correctly: 1. Those who added to the cart but did not purchase. 2. Those who purchased. 3. Those who visited the site. Correct if there are errors.
Requirements:
- Experience with Google Ads, Google Analytics 4, Google Tag Manager, Google Tag Assistant.
- Ability to set up events and conversion tracking.
- Preferred: experience with e-commerce or lead generation.
Applications 3
Client's review of cooperation with Oleg Ilikchiyev
Setting up and transferring conversions in Google AdsQuickly, clearly, professionally. We recommend!
Freelancer's review of cooperation with Vitaly K.
Setting up and transferring conversions in Google AdsClear and understandable task setting, pleasant communication, quick responses, and provision of all necessary tools for work.
I recommend to everyone for collaboration.
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337 2 0 Hello, in order to track calls specifically and not just clicks on the number, it is necessary to have call tracking installed on the site - Binotel, Ringostat, etc. If this is not in place, it is only a click on the number, which does not guarantee a call, hence the difference. To ensure that sales convey value, it is necessary to set up e-commerce. For this, a technical specification is created for the programmer to add special variables to the site, after which e-commerce is configured through GTM. You can write to me, and we will discuss in more detail.
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426 5 0 Good day!
I have reviewed the technical specifications and have the appropriate knowledge stack to address the issues!
Please provide information on how the e-commerce is set up. There may be an error in it!
It is advisable to conduct an audit to identify problems.
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5138 168 0 Hello
I have reviewed the terms of reference
Please provide more detailed information in Direct
Thank you in advance
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2767 72 0 1 Good day, I am interested in your project. I am confident that the task matches my professional skills and experience.
I am ready to pay great attention to detail and ensure high-quality execution of the task. I have experience working on similar projects and have a great understanding of your project's requirements.
I would appreciate the opportunity to discuss your expectations in more detail and collaboratively find optimal solutions. I am ready to start working immediately and ensure the successful implementation of your project's ideas.
I look forward to collaborating!
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115 Good day, Vitaliy,
My name is Valeriya, and I help businesses grow through contextual advertising. 🎯
I have experience in 17+ niches in the markets of Ukraine, Europe, and the USA. I approach each project comprehensively: I analyze the business, its niche, and competitors.
I can help you with analytics and conversions.
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2184 16 2 Hello, Vitaly!
I am a certified specialist in Google Ads and web analytics with experience in setting up conversions through Google Tag Manager and GA4. Your described issues with tracking calls and purchases are familiar, and I know how to fix them. I will conduct an audit of the current settings, adjust tags and triggers in GTM, ensure correct data transmission to Google Ads, and set up audience segmentation for detailed analysis. I have worked with e-commerce, including WordPress + WooCommerce, and I am ready to help. Are you ready to discuss the details and get started?
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4753 46 0 Good day, Vitaliy! I have over 4 years of experience with Google Ads, GA4, and Tag Manager, particularly with WordPress+WooCommerce. I will set up call and purchase tracking with value, fix errors, pass conversions to Google Ads, and check audiences. Shall we discuss the details?
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5182 111 4 Hello, Vitaliy! I am Oleksiy, a certified Google Partner and a specialist in web analytics. I will quickly resolve the issues with conversion tracking: I will set up Google Tag Manager and Google Analytics 4 to correctly record calls and purchases. I will check the data, test the events, and fix all errors. My experience in e-commerce will help increase your efficiency. I am ready to work for results!
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4754 191 0 Вітаю!
Пропоную свою кандидатуру до розгляду
Велики досвід праці з Google Ads, Google Analytics 4, Google Tag Manager. Google Tag Assistant, а також з wordpress+woocommerce
Звертайтесь
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132 Good day!
My name is Dmytro, I am a web analytics and contextual advertising specialist with 9 years of experience, founder of the Good-Lead agency and a certified Google partner.
I have reviewed your technical assignment — I have practical experience in setting up analytics for websites on WordPress + WooCommerce, including the correct data transfer to Google Ads via GTM and GA4.
✅ What I can do for your project:
- I will set up key events (calls, purchases with value) through Google Tag Manager and Google Analytics 4.
… - I will ensure accurate transmission of these events to Google Ads and set up conversion import.
- I will conduct complete testing of all events and check audience collection.
- I will fix any inaccuracies in the settings, if there are any.
- I will test the connection using Google Tag Assistant.
Additionally — I have experience in e-commerce and lead generation, so I can provide recommendations for improving analytics and advertising effectiveness.
I would be happy to discuss the project details and start working.
Best regards,
Dmytro.
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2878 100 1 1 Hello. I have experience with the entire required stack. I have a question regarding how I am set up for e-commerce.
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