Configuration of Facebook/Instagram
178 USD 
1st stage (2 days):
1 .We need to do so that conversions were considered and was set up and worked remarketing through the pixel on the site.2ndGet different audiences (hypothetically correct) and create lead forms for different ads (there are 10 graphics options under them already).ThreeEverything we need is duplicated on Instagram.
2 weeks later, the context (guggle) on these sites turns away, the pixels collect data.Parallelly, only lead-forms work (tested audiences, unrelated switching).2nd stage (4 days + week for tests)
1 .We gather audiences:
- Visitors to our sites who have not made conversions (secondly) and their look-alike (1-3%) of the audience;
- Visitors who have made conversions on our sites (secondly) and their look-alike (1-3%) of the audience;
- subscribers of competitors (for 5 of the most popular);
- I asked combined audiences (by location of residence/interest by location, by interests/profession, by telephones + LAL on them);
2ndFor each audience, we create a few ads to test with UTM labels (I will track them on the site and determine the quality of the leads) and select 2 of the most effective.ThreeStarting campaigns and remarketing.4 .We look and show what conversions we get, I compare with the results of the lead analysis and decide what we leave and what not.
Client's review of cooperation with Serhii Burma
Configuration of Facebook/InstagramSergey is a very technically skilled specialist on Facebook. Always in communication and ready to help, advise, advise - a high level is visible. I thank you.
Freelancer's review of cooperation with Dmitro Truhachev
Configuration of Facebook/InstagramIt’s okay, thank you for work!
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