Setting up GTM/Ads/Analytics
Task:
- conduct a review of our GA/GTM/Ads accounts
- understand what the problem is
- tell and show me what we did wrong
- fix the problem
Expected result:
- the numbers of conversions and Conversion Value in GA and in Ads correspond to each other and to the numbers of actual sales
- in GA, in the E-commerce Purchases report, statistics on all events that we pass through Data Layer are visible - Items Viewed, Items Added to Cart (currently only Purchase events are displayed in the report).
Client's review of cooperation with Yevgeny Kravchuk
Setting up GTM/Ads/AnalyticsGreat job! Evgeny helped our team set up conversions in GA4 and Google Ads. Now I can effectively manage the advertising budget. Thank you!
Freelancer's review of cooperation with Maksim Yudanov
Setting up GTM/Ads/AnalyticsFirst time with Maxim. He described the task in detail and quickly provided access. He was always in touch and promptly completed the deal closure. I recommend him.
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30 days280 USD
116 30 days280 USDHello! My name is Oksana and I have extensive experience in promoting various niches🔥
I am interested in your project and would like to discuss it with you in more detail. 💥
👉🏻 My cases:Freelancehunt
I offer you a free audit of your activities and a systematic approach to achieving results.
I will be very happy to cooperate :)
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30 days300 USD
133 30 days300 USDHello!
I'm Sofia, specializing in increasing traffic and sales.
1️⃣ I offer a comprehensive approach because I understand how important it is to attract the attention of the target audience and increase sales
2️⃣ I have significant experience in attracting new clients
3️⃣ I apply systematic methods to achieve goals
4️⃣ I know all the nuances of launching advertising 5️⃣ I will conduct a free audit
6️⃣ I am ready to start work in the shortest terms!
…
Here you can view my cases:Freelancehunt
Looking forward to your message! 😉
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5 days200 USD
340 4 0 5 days200 USDHello, I am interested in the project and ready to start working.
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10 days220 USD
1281 9 0 10 days220 USDHello, Maxim! 👋
💡 We are ready to help you solve tracking conversion issues and get your data in order. We understand how important it is for your business to have accurate data in Google Ads and Google Analytics, and we offer you our professional solution.
🌐 JobStudio - a team of SEO specialists, specializing in SEO audits, website search engine optimization, and pay-per-click advertising (PPC). 7 years of experience working with Ukrainian and international projects in various industries. 🤝
💼 [Portfolio] Examples of our work:Freelancehunt
What we offer specifically for you:
… 🔹 GA/GTM/Ads account audit: We will conduct a detailed audit of all your accounts to identify the reasons for data discrepancies.
🔹 Problem identification and correction: We will determine what was set up incorrectly and correct these errors.
🔹 Training and explanation: We will explain in detail what was done wrong and how to correctly set up conversion tracking.
🔹 Data Layer setup: We will configure the transmission of all necessary data through the Data Layer so that GA displays complete statistics for all events.
👉 Why choose us?
✅ Individual approach - we take into account the specifics of your business and offer solutions that best meet your needs.
✅ Guaranteed results - our team of SEO experts works towards results confirmed by real cases.
✅ Long-term cooperation - we are interested in building trusting and long-lasting relationships with our clients.
⭐ We do not offer standard solutions or write prepared answers - we are focused on results and do our work with heart and dignity! ❤️
We look forward to your message to start a productive collaboration! 😉
Best regards,
JobStudio Team
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1 day777 USD
5175 167 0 1 day777 USDHello
I have read the project brief
Please provide more detailed information in Direct
Thank you in advance
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1) На якій платформі/CMS Ваш інтернет-магазин?
2) В Google Ads відображення даних по кількості та цінності покупок залежить від моделі атрибуції в налаштуваннях цілі purchase. Робот Google Ads із 2023 року почав автоматом перемикати всі цілі з моделі атрибуції "Останній клік" на модель атрибуції "На основі даних", тому кількість покупок може бути подана в статистиці Google Ads, як дробове число, а цінність конверсії теж може значно відрізнятися від цінності покупок із адмінки сайту та звітів GA4. Ви можете тільки зайти вручну в кожну дію-конверсію тут https://ads.google.com/aw/conversions та повернути назад модель атрибуції на "Останній клік".
Із особливістю відображення даних у статистиці рекламного кабінету моделлю "На основі даних" Ви нічого не зробите, бо модель атрибуції "На основі даних" розраховує цінність та кількість згідно специфічної формули, яка враховує внесок у досягнення покупки всіх причетних до цієї події джерел трафіку, з яких один і той самий користувач потрапляв на сайт, поки не наважився здійснити покупку.
Ну, і Google Ads показує ж тільки покупки з реклами (прямі та асоційовані), а Гугл Аналітика ловить дані по всім онлайн-покупкам. -
Сколько не объясняй, толку никакого ))
Ну не будут у вас совпадать цифры, это невозможно, можете хоть 100 фрилансеров нанять.
Хотите видеть цифры одинаковые с CRM? - настраивайте сквозную аналитику, и никак иначе. -
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