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  • Last project: 7 months back
  • Collaboration with clients: 15

CV

I solve problems, not create them

"Nobody reads advertising.  People read what they're interested in. Sometimes it's advertising," - Howard Gossidge


In marketing since 2014. 

Know how to do what others don't, only take what's interesting.


GDPR | Consent Security Policy | Consent Mode V2

Many names of the same thing ))


  • I understand the type of banner needed to comply with European laws.
  • I can set up a banner for any website that uses Google Tag Manager (GTM).
  • I only set up banners through CMPs. Please do not contact me if you want a free code solution from your programmers. My goal is to ensure stable and long-term functionality, not to fix problems after each website change.
  • I can also set up multi-regionality, which displays different types of banners depending on the laws of the specific country.
  • I am an official partner of several CMPs.


Cost: from $30

  • The price is for basic functionality.
  • The price includes setting up the functional part in the CMP and Google Tag Manager.
  • The price does not include "making a beautiful banner." I set up the functionality, and you can work with a designer to make it look good.
  • Understanding your CMP (because you like it better) +$30.


Server-side GTM | Meta CAPI | Ecommerce

Not sure why your business needs it yet? Google is doing away with 3-d party cookies by the end of 2025 

The only question is whether your business will be ready for it. 


Server-side GTM works with 1st party cookies, thus bypassing the ban on 3rd party cookies.

I have hands-on experience setting up Server-side GTM on company servers, Google Cloud Run, App Engine, and Stape.


Benefits of Server-side GTM:

  • Migrating GTM and Meta libraries to your own server, which significantly improves the speed of your website.
  • Increased accuracy of event transmission to advertising systems, which positively affects website conversions.
  • Allows you to transfer user data directly to advertising systems.
  • Works with 1st party cookies, thus bypassing the ban on 3rd party cookies.


Cost:

  • Calculated individually for each project, as there are a huge number of unknowns before starting work.
  • It is important to expect a monthly server subscription fee, which depends on your website traffic and the choice of server hosting solution.


Cost of consultation on the above services, or other marketing services - $20/30 minutes.


Tags

gtm GA4 conversion api Server-Side GTM Cookie Consent

Skills and abilities

Promotion

Administration

Outsourcing & consulting