Setting up integration between WooCommerce and Facebook Event Manager
I clarify in advance - the project price is conditional, I ask respected performers to propose their own.
So, the essence of the problem: there is a site on Wordpress / Woocommerce, the official plugin Facebook for WooCommerce is installed.
In Meta Event Manager, only events received from the browser are visible during testing, never from the server:

I have probably tried everything - from disabling all plugins and selecting the default theme to disabling HTTP/2 on the server and downgrading WooCommerce to the version with which the plugin was officially tested - 10.2.
The problem is that I cannot understand for sure, maybe this plugin is not supposed to send server events and this issue needs to be approached from some other angle? For example, buy PixelYourSite Professional? The task, as you already understood, is to transmit the most accurate and complete data to the Event Manager since the goal of most of our advertising campaigns is sales.
I ask only those who have already solved a similar problem to respond. Thank you in advance for your time!
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2 days28 USD
2227 5 1 2 days28 USDHello! I have reviewed your assignment and believe that I can successfully complete it. I would be happy to collaborate, please write to me personally for further details.
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4 days170 USD
6335 54 0 4 days170 USDHello, Vyacheslav.
Spending time debugging the official plugin is burning the budget. It is known for its instability, especially in transmitting Server-Side events (conflicts with caching, dropping tokens).
My solution: Instead of "fixing" the buggy plugin, I will implement a reliable architectural solution. I will set up event transmission (Browser + Server) through GTM (Google Tag Manager) or perform professional configuration of PixelYourSite (it is indeed significantly better than the official one, but proper deduplication is important).
What you will get:
A working CAPI (Server-Side) for all stages of the funnel.
Event Match Quality at the level of 8-10 (maximum accuracy).
Testing through Payload Helper and Test Events, so you can see the real data flow.
… I am ready to start auditing the current setup.
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Добрый день!
Вам нужен Conversions API. Пиксель берёт данные из браузера, а Conversions API из сервера (и не только).
Если я правильно понимаю ваш запрос.
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