It is necessary to cut the existing training videos into shorter, niche-themed ones, adapt, design, and post them on YouTube and TikTok.
What is available:
There is a recorded large (over 12 hours) video course for online teachers and authors of their own courses.
Topics:
How to package your expertise;
How to research your target audience and competitors;
Methodology of online courses;
Development of marketing funnels, etc.
Here is an example of the videos themselves (horizontal - for YouTube, and vertical - for TikTok)
https://drive.google.com/drive/folders/1h_kuBPyWvYPTNYSygPQUO7uuszX7O9Yt?usp=sharing
What needs to be done:
Cut it into short thematic videos;
Adapt and design for the appropriate platform:
YouTube;
YouTube Shorts;
TikTok;
Post on our YouTube and TikTok;
Optimize for the necessary keywords and tags.
Goal #1 - to fill the currently empty YouTube and TikTok project with more or less quality content
Goal #2 - to organically attract our target audience (people who teach online)
Wishes:
The budget for all of this is very limited.
Therefore, please indicate the approximate cost for creating and posting one unit of content. So that it can be budgeted and planned for a certain period.
Please provide your rates and proposals for implementing such a task