Hello. I need an editor to create 5 short TikTok creatives on the topic of fishing.
I need a specialist who truly understands the short vertical format of TikTok/Reels/Shorts and can create not just "nice edits," but dynamic videos that grab attention from the first seconds and motivate viewers to subscribe.
Theme: fishing, online fishing, real fishing, streams, trophy fish, bites, reeling in, big fish, fishing atmosphere.
I need to create 5 test vertical creatives for TikTok advertising aimed at gaining followers. The goal is to test these videos in advertising and find the one that provides the best cost per follower, better viewer retention, and a chance for organic reach.
Important: the videos should appeal not only to gamers but also to regular anglers who go fishing in real life. I personally engage in real fishing, have extensive experience, and also stream online fishing. Therefore, the presentation should be broader than just "about the game" — it should encompass the fishing atmosphere, the thrill of the bite, big fish, gear, water bodies, trophies, and live streams.
I already have a video that I created and ran in advertising. It brings in followers, but I am not an editor, so I believe it can be made significantly stronger. The video has beautiful moments: bait flying into the water, fish biting underwater, nice visuals, the fishing atmosphere, and impactful shots. However, the average view time on TikTok is low, so the presentation needs to be adapted specifically for the TikTok format.
What I will provide:
A video that has already been run in advertising and has brought in followers.
Another one of my videos as an example or source.
A recording of a stream approximately 3 hours long with timestamps of interesting moments. No need to watch the entire stream from the beginning — I will provide the spots where there are potentially strong moments, and you can choose and cut the best ones yourself.
Explanations about the audience and the goals of the advertising.
Task:
From these materials, you need to create 5 different short vertical TikTok creatives.
Format:
— vertical video 9:16;
— preferably 1080×1920;
— duration approximately 8–15 seconds, up to 20 seconds if the moment really holds attention;
— no black bars;
— the visuals must be readable on a phone;
— text on the screen should be large, short, and clear;
— the first 1–2 seconds must immediately grab attention;
— the video should be understandable even to someone quickly scrolling through TikTok.
What is important in the videos:
Strong beginning.
No long introductions. There should be action, intrigue, or emotion from the first second: a bite, a big fish, reeling in, a nice fishing shot, a moment from the stream.
Text hook.
The text should appeal not only to gamers but also to anglers. For example, in the style of:
— "Love fishing? Subscribe"
— "Fishing live"
— "Such moments are on streams"
— "Reeling in a trophy"
— "Real fishing + online fishing"
— "Subscribe if you love fishing"
The final text can be improved at your discretion if you know how to make it stronger for TikTok.
Dynamics.
Everything unnecessary needs to be removed: slow beginnings, pauses, moments without action, small details that are not visible on a phone. Better shorter but stronger.
Adaptation for TikTok.
Not just cropping horizontal video, but creating a proper vertical frame so that the main elements are visible: fish, bites, bait, reeling in, water, text, emotion, important elements.
Call to subscribe.
A native call to subscribe needs to be added. Not harsh or cheap, but natural for the fishing audience. The goal of the advertising is specifically followers.
Voice/voiceover.
You can use my voice from the existing video if it fits. There is already a good call to subscribe there. If it’s better to do without my voice, with text on the screen, or with another voiceover — you can suggest your own option.
The goal of these 5 creatives:
I will run them in TikTok Promote/advertising with the goal of "more followers." I need to find a video that:
— provides the best cost per follower;
— has better viewer retention;
— looks native for TikTok;
— can gain organic reach after the advertising launch;
— motivates people to visit the profile and subscribe;
— is suitable for both anglers and people interested in fishing streams.
My current video is already bringing in followers, even though it was made unprofessionally. The specialist's task is to make it better: stronger beginning, better dynamics, better text, better retention, better presentation for TikTok.
I do not need just a pretty edit "for the portfolio." I need advertising test creatives that can be realistically launched and compared by results.
It would be preferable to do it today or as quickly as possible, as I want to start testing soon.
If the result is good and at least one of the creatives shows better results than my current video, I am ready to regularly order such videos in the future. There will be plenty of material from streams, so this could be a long-term collaboration.
I am also a marketer, and if I see that you can really create short strong videos for advertising and TikTok, I can recommend you to my clients when they need editing.
In your response, please write:
Have you created short TikTok/Reels/Shorts specifically aimed at retaining attention and gaining followers?
Can you create 5 different test creatives from one set of materials?
How much time do you need?
Can you suggest how to better present the hook and call to subscribe?
Send examples of short dynamic videos you have already made with a subscription logic.