Request for Proposal (RFP) – Brand Identity Development for U4U LAB
564 USDAbout Us
U4U LAB is an educational consulting and mentoring program founded by Harvard alumni. We design tailored educational pathways and guide students who aspire to enter top U.S. universities.
Our audience consists of high-net-worth families seeking premium quality and proven results.
Brand Essence
The brand identity should communicate:
Prestige & trust (Harvard-level quality)
Professionalism & expertise
Inspiration & motivation for students
Elegance & premium positioning
Deliverables
Logo design (primary version + variations for different applications)
Color palette with usage guidelines
Typography (font family & hierarchy)
Visual system (icons, patterns, imagery/photography style)
Brandbook / Style Guide (PDF with detailed rules for consistent application)
Social media branding kit (optional add-on) – templates, profile assets
Two PowerPoint presentation templates (we will provide the content; design should follow brand identity)
Proposal Requirements
Please include in your proposal:
Portfolio of previous premium brand identities (ideally in education, consulting, or luxury services)
Your creative approach & design process (stages, client collaboration)
Estimated timeline (concepts, revisions, final delivery)
Pricing (fixed quotes for basic package and extended package)
Skills Required
Brand identity & visual systems design
Logo & typography design
Color theory & premium aesthetics
Style guide / brandbook creation
Experience in premium or luxury branding (strongly preferred)
Preferred Qualifications
Previous experience with educational or consulting brands
Strong portfolio of premium/luxury projects
Ability to translate abstract values (prestige, trust, excellence) into a compelling visual language
Budget
Please provide fixed-price quotes for:
Logo + basic identity package
Full brandbook + social media kit + 2 PowerPoint presentations
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14 days564 USD
1232 8 0 14 days564 USD
Hello! I am reaching out on behalf of the Graphic Design Studio!
Write to me, we will discuss the best collaboration you could imagine!
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20 days564 USD
776 10 1 20 days564 USD
Hello! I am Darina, a graphic designer.
I have 4+ years of commercial experience.
I am incredibly interested in your offer.
I would be happy to collaborate)
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15 days564 USD
1251 3 0 15 days564 USD
Hello! I am a co-owner of a web studio specializing in the development of brochures, brand books, identity, logos, banners, creatives, websites of any complexity, CRM systems, Confidence Technology.
We developed a logo with the requirement of "Elegance and premium positioning," and now we are developing a brand book.
We will create a complete "turnkey" package.
You can view our work on active websites in the list, in my portfolio, and I can also send it personally.
Logo + basic identity package - 11,000
Full brand book + social media kit + 2 presentations - 32,000
Our latest projects including design:
✔️ https://louca360marketing.com/ (logo + brand book + website)
✔️ https://diamond-firms.com (logo + brand book + website)
… ✔️ https://stxtrade.com (logo + brand book + website)
✔️ https://confidence-crm.com (logo + brand book + website)
✔️ https://ukrfix.com (logo + brand book + website)
✔️ https://butams.com (logo + brand book + website)
✔️ https://emporio-sports.cz (logo + brand book + website)
Best wishes, Valentina
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Denys Rudenko U4U LAB
Добрый день. Нам понравились ваши работы, давайте обсудим условия.
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a chomy ne angliys'kou? neporiadok
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