Develop creatives for Facebook/Instagram
Technical Task
Project: creation of advertising creatives for a Telegram group
Group Name: Announcements UA
Goal: attract users' attention and engage new participants in the Telegram group where people can post announcements about sale, purchase, rental, exchange, provision of services, etc.
1. Product Description
The Telegram group “Announcements UA” is a universal bulletin board where every user can:
Sell or buy goods (new or used);
Find or rent real estate, cars, equipment, etc.;
Offer or find services (repair, delivery, training, etc.);
Find necessary contacts and partners.
2. Target Audience
Age group: 18–55 years
Geo: Ukraine
Users who:
Actively use Telegram;
Want to quickly find buyers, clients, or sellers;
Are looking for free or cheap platforms to post announcements.
3. Creative Requirements
Formats:
Static images (JPG/PNG) for Facebook Ads / Instagram Ads;
Adaptation for Stories and for feed;
Short videos (5–15 seconds) in MP4 format for Reels/Stories.
Sizes:
1080×1080 (Feed)
1080×1920 (Stories/Reels)
Style:
Modern, bright, but without text overload;
Ukrainian language, clear headlines;
Visuals associated with the variety of announcements (goods, services, rental);
Icons or collages can be used (for example, product, keys to an apartment, hand with a phone, Telegram symbol).
4. Sample Texts
Option 1:
“🔍 Find what you need!
💬 Sale • Purchase • Rental • Services
Join Announcements UA on Telegram!”
Option 2:
“💬 Your announcement will be seen by thousands!
📦 Sell • Buy • Exchange
➡ On Telegram without intermediaries!”
Option 3:
“📢 A place where sellers and buyers meet!
💬 Announcements UA — your bulletin board on Telegram”
5. Freelancer Requirements
Experience in creating creatives for Facebook/Instagram advertising;
Knowledge of CTR optimization principles (to make banners grab attention);
Ability to adapt design to different formats;
Adherence to brand style (colors, fonts will be provided);
Willingness to make revisions.
6. Expected Results
3–5 options of static creatives (different concepts);
1–2 options of short videos for Stories/Reels;
Transfer of source files in PSD/AI format (for editing);
Final files in JPG/PNG/MP4 formats.
Client's review of cooperation with Yaroslav Z.
Develop creatives for Facebook/InstagramGreat result, I recommend for collaboration!
Freelancer's review of cooperation with Viacheslav Smirnov
Develop creatives for Facebook/InstagramGreat client, clear brief, quality and precise edits, definitely recommend for collaboration.
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994 16 0 Good day!
I am professionally engaged in the development of banners and videos, guaranteeing quality results and fast work.
Write to me in PM to discuss the details!
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180 I am ready to complete this task, I can create beautiful and interesting content.
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1598 46 3 Good day! I am ready to create high-quality creatives for your Telegram group.
I will do everything according to the requirements. I will develop both static and video creatives. You can see examples of my work here: https://www.figma.com/file/NJ7ynAOOaxj00VmnD0ETA9?locale=en&type=design
More of my work can be seen here:Behance
Write to me. We will discuss the details and start collaborating.
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