Seo/ targeting

We are the company Profifood Ukraine mixopro.ua working in the HoReCa Beverage Ingredients niche (syrups, purees, bases for drinks, ingredients for bars and cafes).

Who we are looking for

A specialist who can drive targeted traffic from organic sources and advertising, work with analytics, optimize websites and advertising campaigns, and provide clear results in numbers.

Main tasks

SEO (40–50%)

    •    technical audit and implementation of recommendations;

    •    working with the semantic core and content optimization;

    •    competitor analysis;

    •    control of indexing, positions, website speed;

    •    reporting on organic traffic and achievements.

Targeting / Advertising (50–60%)

    •    launching and optimizing Meta Ads (Facebook/Instagram);

    •    creating audiences, testing creatives;

    •    budget planning and expense control;

    •    analytics of key performance indicators (CTR, CPA, ROAS);

    •    coordination with the marketer/analyst if necessary.

Requirements

    •    1–2 years of experience in SEO or targeting + preferably understanding both areas;

    •    Google Search Console, GA4, Ads Manager;

    •    knowledge of attribution and event principles (Pixel / CAPI);

    •    basic understanding of website technical parameters;

    •    Timely and complete reporting, skills in building interactive reports, prompt communication upon request from the marketer/analyst

Will be a plus

• experience in your HoReCa Ingredients & Beverage Solutions niche

(Ingredients and solutions for drinks in the HoReCa segment)

    •    experience in writing landing pages or understanding UX.

Working conditions

    •    format: office / hybrid / remote;

    •    employment: full-time or part-time

    •    clear tasks, quick decision-making, access to analytics.

What we offer

    •    work in a team that values results;

    •    the opportunity to influence strategy;

    •    professional growth in two areas — SEO and performance advertising.