We are looking for a person who is ready to delve into our subject area based on the provided materials and landing page and help find a quality set of queries at a level that we cannot find on our own.
Field - B2B comprehensive services.
Development of online services, web applications, corporate software, complex websites.
We are only interested in intended queries with confirmed frequency (that is, not randomly collected phrases, but those actually used by people).
Collection methods - please suggest.
We will provide materials for our target audience in the necessary volume, and the collection process implies feedback - so we can make adjustments during the process.
Website https://systems.ingello.com
Expectations in brief ~100 maximum targeted commercial phrases 30 MCH, 70 LCH, grouped into campaigns/ad groups.
| 0. Information about the target audience | General directors. Executive directors. Technical directors. Entrepreneurs. Investors. Founders. Owners. Top managers. People. Who have project budgets from 20-50 thousand dollars. Positive words: Long-term. Complex. Comprehensive. Expert. Expensive. Professional. Team. Programmer. Project manager. Architect. Architecture. Design. Planning. |
| 0.1. Who is NOT the target audience (negative words) | We do not need owners and directors of IT companies. Also key negative words: Course. Article. Webinar. Business card. Landing. Catalog. WordPress, Open Cart, Joomla. CMS, 1C. NodeJS, Diminutive words in the context of the project (Simple. Fast. Easy. Small. Urgent. Cheap. Budget-friendly. In a week/day/month). |
A more detailed description of the target audience will be sent to candidates.
What we specifically expect
Deadlines: 1-2 active days, preferably starting today.
In your bid, indicate the cost and collection methods you want to use. Also, provide relevant cases and your experience specifically in Google Ads Search (not GDN, not Facebook targeting, not quick setup of performance max, but specifically building quality semantics of queries from scratch for the niche)