I am looking for a performer to create 12 short videos (15–25 seconds) for a cleaning company (market Canada, Edmonton).
IMPORTANT: this is NOT a creative job. All videos are made strictly according to the structure and specifications. Your task is to implement it qualitatively (AI + editing + subtitles).
📦 Scope of work:
A total of 12 videos:
• 6 videos — sales (pain, mistakes, before/after)
• 3 videos — trust (how the service works)
• 3 videos — viral / creative (humor, AI, unusual ideas)
🎬 General requirements:
• Format: vertical (9:16)
• Length: 15–25 seconds
• Fast editing (scene changes every 1–2 seconds)
• Strong hook in the first 2 seconds (MANDATORY)
• Subtitles (large, readable)
• Language: English
• AI, stock, animations can be used
🧠 Structure (for most videos):
0–2 sec — hook
2–6 sec — problem / situation
6–12 sec — reinforcement (why this is bad)
12–18 sec — solution (cleaning)
18–22 sec — CTA
📢 CTA (IMPORTANT):
The CTA must:
• be short
• continue the problem
• press on the pain
DO NOT use:
• “contact us”
• “order now”
Examples:
• “Still living like this? We’ll fix it.”
• “You don’t have to deal with this.”
• “We handle the mess.”
🎬 VIDEO TASKS
🔴 6 SALES VIDEOS (SALES / PROBLEM)
Bathroom mistake
“You’re cleaning your bathroom WRONG”
dirty bathroom, incorrect cleaning
Under the surface
“This is what’s hiding under your tiles…”
dirt in the seams, macro
Kitchen grease
“This kitchen looks clean… but it’s not”
grease and stickiness
Before / After (bathroom)
“From THIS… to THIS”
contrast before/after
Before / After (kitchen)
“You won’t believe this transformation”
strong transformation
Move-out pain
“Moving out? Don’t leave it like this”
dirty apartment + stress
🟡 3 TRUST VIDEOS (TRUST)
How cleaning works
“How professional cleaning actually works”
process, stages, systematic approach
What’s included
“What you really get when you book cleaning”
what is included in the service
Why you can trust us
“Can you trust a cleaning service?”
quality, attention to detail
📢 CTA (soft):
• “We take care of everything.”
• “You can rely on us.”
🟢 3 VIRAL VIDEOS (VIRAL / EXPERIMENT)
UFO cleaning
“Even aliens wouldn’t live like this”
absurd → transition to reality
Extreme exaggeration
“This is what your kitchen really looks like”
hyperbolized dirt
Funny scenario
“POV: You said ‘I’ll clean it later’”
comedy + chaos
📢 CTA (easy):
• “Yeah… we fix this.”
• “You know who to call.”
❗ Important:
• DO NOT make slow videos
• DO NOT just make “pretty cleaning”
• DO NOT deviate from the structure
• DO NOT invent your own format
📩 In your response, please indicate:
• examples of 3–5 similar videos
• what tools you use (AI / editing)
• price for 12 videos
Long-term work is possible with good results.
