The bakery “Taki Pyrohy” is a brand with a decade of experience specializing in baking Ossetian and French pies in Kyiv. Our products are the perfect combination of freshness, naturalness, and quick delivery. We are open to our customers and strive to tell about ourselves through vibrant advertising videos.
Video Objective.
Attract new customers through advertising on platforms such as Instagram, Facebook, TikTok, YouTube, as well as in Google search advertising. Highlight the advantages of the brand - strong image, years of experience, product quality, and customer orientation. Capture the attention of the target audience and motivate them to order pies. The video should keep the customer engaged throughout the entire playback time.
Video Formats.
One script for different formats
2 (“short and long”) vertical videos (9:16) for Instagram Stories, Google, Reels, TikTok, YouTube Shorts.
2 (“short and long”) square videos (1:1) for Facebook and Instagram feeds.
2 (“short and long”) horizontal videos (16:9) for YouTube and Google advertising.
The duration of all videos is from 6 to 15 seconds (depending on the type of advertising).
Main Concept of the Plots.
The plots are based on the key needs of the target audience (women aged 25–50) who frequently order food.
Freshness and quality - showcasing pies fresh out of the oven, close-ups of the filling, juicy and appetizing textures.
Convenience and speed - emphasis on the simplicity of ordering and prompt delivery.
Strong brand - showcasing our experience, reliability, and openness through visual elements (logo, packaging, customer interaction, etc.).
Mandatory Elements in the Video.
To build trust and engage the audience, it is necessary to show a clear and simple customer journey from the moment of ordering to receiving the pies. The video should cover the following key stages:
Ordering Process:
- A brief demonstration of the website interface (can show searching for pies, selection, adding to the cart).
- Ease of ordering - a few clicks, clear “Order Now” or “Add to Cart” buttons.
- Quick order confirmation time.
Pie Preparation:
- Various shots of the baking process - kneading dough, filling, pulling pies out of the oven.
- Showcasing the naturalness of the ingredients - fresh vegetables, meat, cheese, in close-up.
- Depicting freshness - a steaming pie, a golden crust.
Packaging:
- Showcasing the process of packaging pies in branded boxes with the bakery's logo.
- Emphasis on neatness and protection of the product during delivery.
Delivery:
- Courier in branded transport.
- Showcasing the process of handing over the order.
- Emphasis on delivery speed.
Unboxing and Enjoyment:
Various shots of the moment of opening the box
Customer's emotions in different locations (office, home, party, holiday, etc.)
Showcasing the process of cutting the pie. Family or friendly atmosphere.
Music and Atmosphere.
Dynamic, light music that emphasizes emotions of satisfaction and warmth.
Possible voice-over (for YouTube and Facebook) with a clear emphasis on the brand's advantages (relevance to the audience).
What Needs to Be Created.
A short video script (according to the brief).
Video production - shooting, editing, sound processing.
Adding subtitles, graphics (logo, promotional offers, contacts).
Adaptation for different social media formats.
Music and voiceover.
Requirements for the Performer.
Experience in creating short advertising videos for social media.
Understanding the specifics of video for the food niche.
Availability of a portfolio with examples of food shoots.
Ability to adapt one script for different formats (9:16, 16:9, 1:1).
Experience working with brands that have years of experience and high-quality standards.
Workflow.
Discussion of details and agreement on the concept.
References, script development, and approval.
Shooting, organizing the process, using our products.
Editing and adaptation, creating versions for the specified formats.
Review, making necessary adjustments.
Delivery, transfer of finished video files and project files from Adobe software.
Please note, only applications with a portfolio will be considered.
Budget: 1200 UAH Deadline: 2 days
Hello! We have created over a thousand advertising creatives for top social networks such as Instagram, Facebook, TikTok, Pinterest. I am providing examples of completed work below, please write to me to discuss the details regarding the creation of your advertising creatives!
https://vimeo.com/showcase/9500789
https://vimeo.com/showcase/9585727
Budget: 3000 UAH Deadline: 3 days
Good day, Oleg!
I am Vlad, and with 6 years of experience in creating promotional videos, I am ready to help your bakery "Taki Pyrohy" attract new customers. I will focus on showcasing the freshness and quality of your pies, the simplicity of ordering, and the speed of delivery. I will create various video formats to achieve maximum engagement on social media. A portfolio is available! I will complete the project on time, with a love for details!
Budget: 500 UAH Deadline: 2 days
Hello, I am interested in your project, ready to discuss the details and get to work.
Budget: 500 UAH Deadline: 2 days
Good day, I am ready to quickly and qualitatively do the work at a low cost!
Budget: 1000 UAH Deadline: 5 days
I practice video advertising. Here are some templates. 
Freelancehunt
Budget: 1000 UAH Deadline: 4 days
Good day, I am ready to start the task. I work efficiently and promptly. Write to me, we will discuss the details.
In my portfolio, there are examples of my work
https://freelancehunt.com/showcase/work/portfolio/1856837.html
Цікаво подивитись на ваш бюджет..
аналогічно, який у вас бюджет на продакшн? можна в особисті
Сьемки нужно делать нам или вы предоставляете видеоматериал? Это одно видео в разных форматах или серия коротких видео? Проект интересный, но чтоб вышло действительно красиво надо нам самим снимать изюминки .А это командировка в другой город. Потому конечно интересна цена проекта стоит ли колотится))
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We are looking for UGC that will talk about the store and the product in a video, WITHOUT physical attendance. It is important to behave emotionally and confidently in front of the camera.
