Niche: wristwatches ARCH-CLOCK.COM.UA
There are many video formats and the length of the videos ranges from 18 seconds to 1 minute
What is needed?
- Color grading of the video
- Select only the best fragments from the material so that all frames are focused and meaningful.
- Focus features at the beginning of the video: dynamic shots, interestingly highlighted text or animations in the video (if we are talking about conversational ones), subtitles.
- Selection of music that perfectly fits the respective video creative (if we are talking about more static videos)
The task of the editor: to capture the viewer from the first seconds with editing features, interesting subtitles or animations, and a visually appealing picture
The task of the videographer and everyone involved in the video, offers and knockout offers, depth of presentation and addressing pain points or forming a proposal.
The cost we generally expect is from 250 to 400 UAH (for videos up to 30 seconds)
More complex editing, conversational video from 450 UAH
Examples of conversational editing that are liked: https://www.instagram.com/reel/DOb7k2TAUoV/?igsh=bjdjam41bWN0aTVt
https://www.instagram.com/reel/DR7ZdySjgct/?igsh=MTBvcXV2bmI0dnFjbA== (interesting beginning of the video, specifically how they create a delay with smoothness, specifically with text)
If the content is more static:
https://www.instagram.com/reel/DO8ig9jDulh/?igsh=dXAzZ2h3a3htd28y
https://www.instagram.com/reel/DQeF43jDJD5/?igsh=MzdkMmR6bjlpOWw0 (here just minimal frame closeness and music)
https://www.instagram.com/reel/DQwSqDak1sb/?igsh=anV1NTdwNDdhbnR4 (good processing example)
https://www.instagram.com/reel/DR_2ZL6DaZ6/?igsh=Z211cTZsanYwNzRv
https://www.instagram.com/reel/DR5o4iYCFP5/?igsh=MWU0bDhyN2hpMGJlaQ== (just a selection)