Retroactively link online conversions from Google Analytics to Google Ads + set up conversions
Hello everyone, for some unknown reason, the conversion tracking on Google Ads stopped working a year ago (attempts to set it up through Google Tag + GA4 events did not work). In Analytics, the conversion tracking works correctly. The task is to retroactively pull conversions from Analytics into Google Ads, there are about 200 of them. Plus, set up conversion tracking properly.
Here is the link to screenshots from Analytics and Ads https://www.dropbox.com/scl/fo/2rbjl4i428zxj3x48ox7j/AIBFgmZaFNEr72IGzg2SI_U?rlkey=9uca0wm8si998imukqpzdsglh&e=1&st=qttnyg37&dl=0
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7 days15 000 USD7 days15 000 USD
Good afternoon, Roman!
To better understand the task, please clarify:
1. From what period do you need to restore conversions in Google Ads?
2. Are you using Google Tag Manager to manage conversion tags?
3. What specific types of conversions need to be set up (purchases, registrations, calls, etc.)?
4. Is there a plan to use GA4 in the future for tracking conversions in Google Ads?
Approach to the solution:
… First, I will analyze the current settings of Google Analytics and Google Ads to determine why the data is not synchronizing. Then, I suggest using historical data from Google Analytics to restore conversions in Google Ads through data import. At the same time, I will set up proper conversion tracking to avoid similar issues in the future.
I will also pay attention to the integration of GA4 and Google Ads to ensure stable conversion accounting and minimize data loss.
Roman, please send your answers to the questions in private messages, and I will propose a detailed action plan to solve your task.
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10 days150 USD10 days150 USD
Roman, hello
I will set up the correct link between GA4 - Google Ads and conversions (leads/purchases), check the transmission of value/currency, and run a test to ensure everything is recorded in Ads.
Please clarify: do you have GA4 or Universal, and for what period do you need to pull the data "retroactively" + which events do we consider as conversions?
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1 day1000 USD
516 1 day1000 USDGood day, Roman!
My name is Maxim Zashly. I specialize in increasing sales volume and attracting hot leads. I won’t use standard phrases about "best" results or that I have been in advertising for a long time. Let’s discuss your project specifically.
- 122 conversions at a cost of $2.48 per conversion in a month - https://freelancehunt.com/showcase/work/122-konversii-so-stoimostyu-2-48-za/1894347.html
- Increase in the number of indexed pages on the site by 40% - https://freelancehunt.com/showcase/work/uvelichenie-kolichestva-proindeksirovannyih-stranits-sayta-na/1926472.html
- Growth of organic traffic by 4500+ clicks in 3 months - https://freelancehunt.com/showcase/work/rost-organicheskogo-trafika-na-4500plus-klikov/1926476.html
- 54 applications in a month of advertising - https://freelancehunt.com/showcase/work/zayavki-za-mesyats-reklamyi/1926477.html
- 495 conversions in 10 days at a cost of $22.55 per conversion - https://freelancehunt.com/showcase/work/495-konversiy-za-dney-pri/1894343.html
… - Growth of organic traffic to 3.93 thousand clicks in 3 months - https://freelancehunt.com/showcase/work/rost-organicheskogo-trafika-do-3-93-tyis/1894224.html
- Increase in organic traffic by 4.54 thousand clicks in 3 months - https://freelancehunt.com/showcase/work/uvelichenie-organicheskogo-trafika-na-4-54-tyis/1894223.html
- Website on WordPress. Cleaning company in Canada - https://freelancehunt.com/showcase/work/sayt-na-wordpress/1877294.html
I suggest continuing our communication in private messages or organizing a meeting. I will tell you about my approach to solving the task, and if you like it, we can discuss the details in more depth.
Roman, to offer the most effective solution, I need to familiarize myself with the current situation in your Google Ads and Google Analytics accounts. For this, guest access will be required. After the analysis, I will be able to propose several specific steps to restore conversion tracking and set it up correctly. If my suggestions seem interesting to you, we can discuss further actions.
If we look ahead, the analysis of the current situation with conversions may lead to two scenarios:
1. Everything is working well, and we will focus on increasing efficiency, reducing conversion costs, and increasing their number.
2. Significant errors in the settings will be discovered, and then we will redo everything from scratch to achieve the best results.
The preliminary cost of my services is from $400.
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7 days70 USD
1126 7 0 7 days70 USDHello! My name is Nikita. I have been working in paid advertising for over 6 years and I work with Google Ads, Meta Ads, and TikTok Ads.
✅What you get when working with me:
— a clear advertising strategy, not chaotic launches
— control over the project's economics
— systematic analytics and scaling
📈I work with budgets of various levels and understand how to maintain a balance between growth and profitability.
Examples of my work:
…Freelancehunt
I am ready to discuss your tasks and propose a specific action plan.
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22 days600 USD
988 9 0 22 days600 USDGood day!
I have studied your project and have relevant experience.
Our support costs 22,000 UAH/month.
If these terms are acceptable to you, we will prepare a detailed budget estimate.
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5 days80 USD
229 1 0 5 days80 USDHello!
I can help with this task. I specialize in Google Ads / GA4 / GTM and setting up conversion tracking.
I would like to point out an important moment: if we are talking about the standard import of GA4 conversions into Google Ads, then historical data prior to the import usually does not get pulled automatically. Therefore, I wouldn't promise in advance that all ~200 past conversions can be retroactively transferred to Google Ads.
What I can do within the project:
1. Check the link between GA4 ↔ Google Ads and the current status of imported conversions.
… 2. Check why Google Ads does not see conversions, even though GA4 records them.
3. Set up correct tracking of new conversions through GA4 / Google Ads / GTM.
4. Check if there is a technical possibility to import some past conversions if the necessary click identifiers/data are available and they meet Google Ads restrictions.
5. Provide a brief explanation of which past conversions can be imported and which cannot be imported technically anymore.
6. After the setup, test the new conversions and verify that they are correctly sent to Google Ads.
Deadline: up to 5 days after receiving access.
Cost: $80.
To start, I need access to Google Ads, GA4, and GTM / Google Tag, as well as an understanding of which specific events in GA4 are considered target conversions.
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10 days150 USD
3480 111 1 10 days150 USDRoman, I will help restore conversion tracking and carefully pull data from GA into Google Ads for the previous period. First, I will check the connection between GA4, Ads, tags, and event imports, then I will find out exactly where the transmission was interrupted, so that I can not just "launch" it, but create a stable accounting scheme. I have worked with setting up and debugging analytics when standard scenarios do not work. I am ready to analyze the screenshots and quickly come to a solution.
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1 day25 USD
374 6 0 1 day25 USDGood day. I will set up conversions for the day. Write to me, we will discuss.
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10 days200 USD10 days200 USD
I will check the integration of GA4, Google Ads, Google Tag, and the import of goals, analyze the possibility of transferring the past 200 conversions, and set up the correct tracking of new conversions for advertising.
The screenshots already show that the imported GA4 conversion in Ads has the status No recent conversions, All conv. 0.00 and is not included in account-level goals — have you checked if the campaigns have been running all year without the main conversion signal?
Budget and deadlines will be discussed in private correspondence after reviewing GA4, Google Ads, tags, and conversion history.
Similar completed project: Доплата по проекту Google ads
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8 days100 USD
407 2 0 8 days100 USDHello Roman M! I will be glad to cooperate with you.
Successful experience in web application development and SEO optimization.
Portfolio:Freelancehunt
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