14 ths. Application from RK is $12th. In the Insta Shop + Showroom

Information about the project:

Kralja is a women’s clothing and accessories and physical showroom in the city of Lviv.Customer Question : Increase the number of orders through Instagram, as well as the visibility of physical stores.What we did:

- Get access to the Business Manager and the Advertising Office.- Analysis of CA, competitors, offers and creatives.Analysis of landing.- Preparation of creativity, communication, off-fire and outsourced UTP.Develop a strategy for launching a advertising campaign.Start/Master and analyze the advertising campaign.Script for Sale in Direct

Strategy of launch:

- Since the main office in us is Instagram, accordingly we mostly used advertising campaigns for the purpose of "Message" and "Traffic", as well as - for direct launch through the "Prove" button with similar purposes.- At the same time we interacted with the "Cold" audience, which is not known to us, as well as the "Warm" audience, which has somehow already interacted with us.- Additionally launched advertising campaigns locally in the city where physical showrooms were located to attract customers there.For this, they launched advertising campaigns with a local GEO in a radius of 1 km from the shopping center.Used by audiences:

18-35 / No interests
- G/25-55/LAL 0-3% from Customer Phone Number Base
- J/18-35/Shiroca (1 km from Trade Center/Commerce Point)

Results of work:

> Advertising budget - $12827+
The price of the application is 0.93$
> Applications -13 826

The project was in the team.