Estimated project brief for the store, individual points may be discussed:
1. General requirements
Platform: OpenCart (latest stable version, preferably 3.x).
Language support:
Interface, email templates, messages, and SEO metadata must be available in Ukrainian and Russian.
Target theme:
Textiles and clothing (t-shirts, hats, fleeces, military clothing, etc.).
Location of the performer:
The freelancer must be from Ukraine, taking into account local market specifics.
Requirements for the performer:
Experience in development on OpenCart.
Availability of a portfolio with completed projects (preferably in the clothing/textile category).
Experience in integration with Ukrainian services (Nova Poshta, Ukrposhta, 1C/BAS, KeyCRM).
2. Functional requirements
2.1. Product catalog
Catalog structure:
Clear grouping by categories (for example, t-shirts, hats, fleeces, military clothing) with the ability to create subcategories.
Filtering and sorting:
Filters by price, size, color, material, brand, and specific parameters (for example, type of camouflage for military clothing).
Sorting by popularity, price, novelty.
Keyword search function with autocomplete.
Product card:
Detailed description, technical specifications, size chart.
Photo gallery with the ability to enlarge/view in a slider.
Customer reviews, "Recommended" and "Similar products" blocks.
Availability indication and the ability to add the product to the wishlist.
2.2. Cart and order processing
Order processing:
Maximally simplified, with the ability to place an order without registration (guest mode).
Ability to set a minimum order amount (configurable through the admin panel).
Automatic calculation of delivery cost considering integration with service APIs.
Cart:
Convenient view of added products with the ability to edit quantity and delete.
Automatic view of the total order amount including delivery and discounts.
3. Integrations
3.1. Delivery services
Nova Poshta:
Integration with API for calculating delivery cost, selecting a branch, creating and tracking TTH.
Ukrposhta:
Similar integration for automatic tariff calculation, selecting a branch, and tracking parcels.
3.2. Accounting systems and CRM
Integration with 1C (BAS):
Synchronization of order data.
Setting update frequency.
Integration with KeyCRM:
Automatic creation of leads and orders.
Transfer of customer data, order history, and statuses.
Ability to configure workflows.
3.3. Payment systems
Supported payment methods:
Bank cards, LiqPay, Privat24, cash on delivery.
Integration with popular Ukrainian payment gateways if needed.
4. Analytics and statistics
Integration with analytical systems:
Google Analytics 4, Google Tag Manager, Facebook Pixel for tracking conversions, user behavior, and traffic sources.
Built-in statistics:
Admin panel with sales graphs, traffic, popular products.
SEO analytics:
Tools for monitoring positions in search engines and analyzing keywords.
5. SEO and marketing
SEO optimization:
Friendly URLs (SEO-friendly), setting meta tags (title, description, keywords) for each page.
Automatic generation of sitemap.xml and configuration of robots.txt file.
Optimization of loading speed (image compression, caching, minification of CSS/JS).
Marketing tools:
Integration with Google Shopping, Google Ads, and Facebook Ads.
Setting up remarketing.
6. Design and UX/UI
General design requirements:
Light, clean, minimalist, and modern design with an emphasis on visual representation of products.
Use of pastel color palette, clear typography, high-quality images and/or video reviews.
Adaptability and compatibility:
Full adaptation for different devices (PCs, tablets, smartphones).
Support for the latest versions of browsers (Chrome, Firefox, Safari, Edge).
Intuitive navigation:
Clear menu structure, breadcrumbs, quick search with autocomplete.
Easy access to store information (contacts, delivery conditions, return policy).
Please provide cost and timelines after thoroughly reviewing the project brief.
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