Budget: 3000 UAH Deadline: 3 days
Good day!
I have experience conducting comprehensive audits of Google Ads and websites to identify the reasons for low advertising effectiveness, budget loss, and to find growth opportunities.
As part of the audit, I will perform:
✔ Website Audit:
- analysis of structure and user-friendliness (UX/UI);
- checking loading speed and Core Web Vitals;
- analysis of the mobile version;
- checking application forms and tracking conversions;
- analysis of commercial trust factors;
- identifying points of potential customer loss;
- SEO and technical analysis.
✔ Google Ads Audit:
- structure of the advertising account;
- analysis of search campaigns;
- analysis of keywords and search queries;
- checking negative keywords;
- evaluation of ads and extensions;
- analysis of bidding strategies;
- checking geo-targeting and audiences;
- evaluation of conversion quality;
- checking settings of Google Analytics 4, Google Tag Manager, and event tracking;
- analysis of budget losses and ineffective campaigns.
✔ Based on the results:
- detailed report with identified issues;
- list of errors with prioritization for correction;
- specific recommendations for increasing the number of leads;
- recommendations for reducing CPA;
- plan for scaling advertising campaigns.
To start the work, the following is required:
- link to the website;
- "Reader" access to Google Ads;
- access to Google Analytics 4 (if available);
- access to Google Tag Manager (if available).
Estimated cost of the audit: from 3,000 to 6,000 UAH depending on the volume of the advertising account.
Deadline: 2–4 days.
Portfolio:
Freelancehunt
I would be happy to learn about your project and prepare a well-founded plan to improve advertising results.
