Consultation regarding the technical component of launching advertising in partnership with M1

Need to check and fix Google Ads conversion tracking + GA4 Website: lustre-ok.com.ua CMS: OkayCMSTask Description It is necessary to conduct an audit and fix the Google Ads conversion tracking settings. During the audit of the advertising account, it was found that some conversions are being transmitted incorrectly, which may cause Google Ads algorithms to optimize advertising campaigns based on incorrect data.What needs to be done1. Check the integration Check the correctness of the operation: Google Ads; Google Analytics 4; Google Tag Manager (if used); integration with OkayCMS.2. Check event transmission Check the correctness of the transmission of the following events: View Item; Add to Cart; Begin Checkout; Purchase.3. Find and fix the problem It is necessary to find the reason why the statistics look incorrect (for example, more purchases than beginnings of checkout). It is essential not only to fix the problem but also to determine its cause.4. Check Google Ads conversions Check: which conversions are being used; if there is any duplication of conversions; if there is any duplication between Google Ads and Google Analytics 4; if the same purchase is being imported twice.5. Check Enhanced Conversions Check if Enhanced Conversions are set up correctly. If necessary — fix.6. Check order value transmission Ensure that the following is correctly transmitted to Google Ads: order amount; currency; transaction ID.7. Change the attribution window For the conversion "Purchase", it is necessary to: check the current attribution window; change it from 30 days to 7 days. If you believe that changing this setting is not appropriate, please explain why in a reasoned manner.

I'm looking for a person who can check that the conversions are set up correctly and are working and calculating properly, and also to see that the manager is connected to Analytics and Google Ads. There are three conversions, three goals: clicking the WhatsApp button, submitting a form, and clicking the call button. Everything seems to be connected, but Google is complaining and sending errors. There are two Google Ads accounts where it needs to be checked that the manager and the conversions and goals are set up correctly and are being calculated correctly. Also, I need to connect the Pixel to the website or just show me where to get this pixel code in the TikTok account so that I can set up remarketing ads in TikTok.

Hello! I am looking for a freelancer to set up offline conversion tracking in Google Ads.Part of the work has already been done: when a person clicks on the ad and submits a request, it goes into the CRM along with a special click code (GCLID) — so the link "who came specifically from the ad" is already established and stored. The last step is missing: when the request in the CRM turns into a real sale, this information does not return back to Google Ads. Because of this, the ads are optimized only for requests, not for actual sales.It is necessary to set up so that sales data is automatically sent back to Google Ads and counted as a conversion.The CRM has an API and webhooks, so technically this can be implemented without problems — I need a person who: will check and adjust the reception of such conversions in Google Ads if necessary; will connect to the CRM and Google Ads and set up automatic data transfer about sales without manual work; will test to ensure that the data is transmitted correctly (correct date, amount, correct display); will briefly explain how it works and what to do if the transmission ever stops.Access to the CRM and Google Ads will be provided separately, after agreement.

It is necessary to set up an advertising campaign, the theme - rental of gazebos in Zaporizhzhia. Semantics are available. Setup in 2 languages.

Ich suche einen DEUTSCHSPRACHIGEN Mitarbeiter für den Bereich digitales Marketing: * AdWords * Website-Inhalte * On-Page-SEO * Deutschkenntnisse mindestens auf dem Niveau B1 (schriftlich). Der Online-Shop verkauft Lebensmittel und Überlebensausrüstung für den Katastrophenfall. Langfristiger Vertrag über 80 Stunden pro Monat zu 12 Euro/Stunde brutto. Die Arbeit erfolgt im Homeoffice. Tägliches Telefonat am Vormittag.