Marketing strategy

Budget: 25000 UAH Deadline: 21 days

I have experience in developing comprehensive marketing strategies, building sales funnels, planning digital channels, SEO, analytics, and financial promotion models. I can prepare a structured document with priorities, budgets, KPIs, content plans, and a step-by-step implementation plan for 3, 6, and 12 months. Please advise:
1. Where is the complex located and what are its main services?
2. What is the average occupancy, average check, and seasonality of bookings?
3. Is there already a website, social media, advertising accounts, and a history of previous promotions?
4. Which channels currently generate the most bookings?
5. Do you have data on revenues, expenses, repeat bookings, and customer sources for financial calculations?
6. Is only the strategy and document needed, or also further implementation, advertising setup, and analytics?

Budget: 20000 UAH Deadline: 5 days

Good afternoon! I will prepare a practical promotion strategy for the complex with a media plan, KPIs, funnel, analytics, and financial calculations. I have worked with web analytics, advertising channels, and websites, so I will immediately connect marketing with bookings and profitability, not just reach. It is important to incorporate seasonality and separate offers for leisure, wellness, and repeat bookings. In personal messages.

Budget: 23000 UAH Deadline: 30 days

Good day!

Are you looking for a specialist who will take on SMM and truly deliver results?

A brief about me:

✅ I am in the TOP-3 on Freelancehunt in the SMM category
✅ Over 10 years of experience — I understand well how social media algorithms work
✅ 300+ successfully completed projects — from small businesses to large brands
✅ I work without delays and the "let's try and see" format

Portfolio and reviews:
🔗 Freelancehunt

I suggest we discuss how I can help you achieve your goals. Contact me by clicking the message button next to my profile. Expand

Budget: 25000 UAH Deadline: 7 days

Good day!

I have over 10 years of experience in strategic marketing, market analysis, developing go-to-market strategies, building KPIs, management analytics, and business development. I have worked with Ukrainian and international companies, developing comprehensive marketing strategies that included market analysis, competitor analysis, target audience, advertising channels, budgeting, financial metrics, and an implementation roadmap.

As a result, you will receive a structured document with practical recommendations, priorities, forecasts, and a step-by-step development plan for the complex.

I would be happy to discuss the project details and answer your questions. I am ready to provide my portfolio and examples of my work.

Budget: 9000 UAH Deadline: 30 days

Pavlo, greetings!
I am Andrii, a targeting specialist with over 4 years of experience working with Meta, TikTok, Google, and YouTube Ads. I know exactly how to leverage their capabilities to successfully set up advertising campaigns and attract interested clients for your niche 📈

I have practical experience in:
• creating advertising campaign structures from scratch;
• collecting and clustering semantics;
• setting up conversion tracking;
• optimizing lead costs and ROAS;
• working with Shopping Ads and Performance Max.

Would it be convenient for you to have a short online meeting soon, where I can show you the advertising accounts of projects in your field?
I am also sending a few case studies to familiarize you with my capabilities:

Lead generation for commercial real estate (Lviv): 196 leads with a target share of 45% through Meta Ads
https://traffic-wave.notion.site/196-45-Meta-Ads-3031dd3406af8036af88d28293e0ad16?pvs=74

210 leads and a stable cost of qualified lead $145 over 2 months of work through Meta and Google Ads for a real estate agency in the UAE
https://traffic-wave.notion.site/210-145-2-Meta-Google-Ads-2f31dd3406af80af9025d3c176153bac

Lead generation for a cottage community near Kyiv: 196 leads with a target share of 47% through Meta Ads
https://traffic-wave.notion.site/196-47-Meta-Ads-31a1dd3406af803aa783fe5f209f02c2

About me in numbers:
- 100+ satisfied clients (USA, Canada, Europe, Australia)
- 12 months - average collaboration time with my clients
- $1.6M+ managed advertising budgets
- $7.4M+ in sales generated for clients

I am interested in your project. Please write to me privately.
Have a great day!🤝 Expand

Budget: 20000 UAH Deadline: 10 days

Hello. I have a case about a hotel in Karolino Bugaz. We developed it through SEO (articles on where to relax, etc.), contextual advertising, booking, and placement on tourist platforms. I can help you.

If you're interested, please write in private messages.

Budget: 25000 UAH Deadline: 30 days

Hello.

In the task, you provided a wide range of directions, but it is important to consider that the mere presence of Google, Meta, TikTok, SEO, OTA, YouTube, or email does not guarantee results. First, it is necessary to understand which channels can actually generate bookings, what the acceptable cost of acquiring a guest is, which services are the most profitable, and which offers should be promoted in different seasons.

A similar project we worked on from scratch:
SEO case for the international travel aggregator Elife Travel:
freelancehunt.com/showcase/work/keys-seo-mizhnarodne-prosuvannya-turistichnogo-agregatora/1974883.html

Where to start
1. Business model analysis
Before choosing channels, it is important to analyze:
— which services provide the highest profit
— what sells the fastest
— which periods have the highest demand
— where there are dips in occupancy
— what the average check is
— whether there are repeat bookings
— what packages can be formed
— which audiences are the most valuable
This will help avoid spending the budget on general traffic and promote those directions that actually impact profit.

2. Audience segmentation
For a resort complex, it is usually necessary to segment audiences:
— family vacations
— wellness
— SPA and relaxation
— corporate retreats
— romantic weekends
— weekend getaways
— seasonal offers
— gift certificates
— repeat customers
Each segment will have different offers, creatives, landing pages, and advertising channels.

3. Channel strategy
After the analysis, we will determine which channels to launch first and which to leave for the second stage.
We will separately outline:
— the role of each channel
— budget
— KPI
— expected results
— launch timelines
— which offers to promote
— what creatives are needed
— how to evaluate effectiveness
Not all channels should be launched simultaneously. Often, it is better to start with Google Search, Meta Ads, remarketing, the SEO structure of the site, OTA, and working with the database, while TikTok, YouTube, and PR can be connected after preparing content and analytics.

4. Website and conversion
We will separately analyze the website not only from an SEO perspective but also from a booking perspective.
We will check:
— whether the services are clear
— whether there are pages for key directions
— whether booking is convenient
— whether prices and packages are visible
— whether there is trust
— whether there are enough photos and videos
— whether there are reviews
— whether there are seasonal offers
— whether goals are set

Analytics and financial model
We will calculate:
— CPL
— CPA
— CAC, etc. Expand

Budget: 25000 UAH Deadline: 30 days

Good day!
The project is large-scale and covers the full cycle — from analytics to financial modeling, so I want to outline right away how I can be most useful.
I have a marketing education and 12 years of experience in marketing communications, PR strategy, and content marketing — I have worked on projects in tourism, HoReCa, healthcare, and e-commerce, so I understand the specifics of the recreation and wellness complex.

Budget: 25000 UAH Deadline: 30 days

Hello!

I have reviewed your description. This is no longer a separate marketing task, but a comprehensive project for creating a full-fledged marketing system for the business.

This approach resonates with me. I love starting with an analysis of the business itself, its competitive environment, and audience, and only after that building a strategy, determining priority channels, budgets, and an implementation plan.

At the same time, I see that the list of tasks is quite broad, so before starting, I would like to clarify a few points: which tasks are a priority for you, what data has already been collected, and what results do you expect to achieve in the first stage.

I would be happy to discuss the details and suggest an optimal working format.

Budget: 20000 UAH Deadline: 10 days

Good day!

I have over 3 years of experience in marketing and brand promotion, so I would be happy to develop a complete, meticulously calculated turnkey strategy for your wellness and recreation complex: from in-depth competitor analysis and setting up GA4/end-to-end analytics to detailed media plans for all channels (Google, Meta, TikTok), content strategies, a financial model calculating CAC/LTV, and a step-by-step work plan for 12 months for your team.

Budget: 27000 UAH Deadline: 35 days

Hello. I specialize in developing professional comprehensive marketing strategies. I can provide a sample of my work. Please write to me privately.

Budget: 20000 UAH Deadline: 25 days

Good day! I have 7 years of experience as a marketing manager and 5 years as a CMO.

I am ready to develop a comprehensive marketing strategy for your recreation and wellness complex.

I propose to structure the work in several stages:

1. Business and Market Analysis

I will analyze the complex, services, prices, seasonality, occupancy, current marketing, website, and sales channels.

I will research competitors: their positioning, offers, advertising, content, websites, reviews, and customer acquisition methods.

I will segment the target audience based on needs, motivations, barriers, selection criteria, and booking scenarios.

2. Marketing Strategy

I will define:

the positioning of the complex;
key audience segments;
offers and communication messages;
priority promotion channels;
the role of each channel in the funnel;
KPIs, budgets, and launch timelines.

Channels will be prioritized considering the budget, seasonality, average check, and booking economics.

3. Content, Website, and Funnel

I will develop a content system for the website, Instagram, Facebook, TikTok, and YouTube: categories, topics, formats, publication frequency, seasonality, Reels, Stories, and video content.

I will formulate recommendations for the website structure, landing pages, SEO, interlinking, and conversion optimization.

I will separately describe the customer journey: from the first contact to booking, repeat purchase, and recommendation.

4. Financial Model and Analytics

I will calculate CPL, CPA, CAC, ROAS, ROMI, LTV, acceptable booking cost, and the breakeven point for advertising.

I will prepare forecasts in three scenarios: conservative, baseline, and optimistic.

I will also create an analytics scheme: GA4, GTM, Meta Pixel, tracking bookings and calls, UTM tags, and end-to-end analytics.

5. Implementation Plan

I will prepare a roadmap for 3, 6, and 12 months indicating:

priorities;
budgets;
responsible parties;
KPIs;
launch timelines.

As a result, you will receive:

a complete marketing and communication strategy;
competitor and target audience analysis;
positioning and offer system;
advertising channel strategy;
content strategy;
website and SEO recommendations;
financial model;
marketing activity calendar;
implementation plan for 3, 6, and 12 months;
recommendations for the team and advertising budget.

I will provide the materials in a structured document and working spreadsheets. The cost includes two rounds of clarifications and revisions.

For the work, I will need the website and social media of the complex, a list of services, prices, booking statistics, average check, seasonality, and data from previous advertising campaigns. Expand

Budget: 5000 UAH Deadline: 3 days

Good day.
I will complete the work quickly and efficiently.
Extensive practical experience.
Google Drive
Creat
Google Drive

Budget: 8000 UAH Deadline: 10 days

I carefully read your technical assignment. The first thing to note is that your technical task describes not one marketing strategy, but several separate projects combined into one system. Here, there is simultaneously business analysis, marketing strategy, financial model, analytics, content, advertising, BI, and implementation plan.

That’s why I wouldn’t promise to "fully complete everything" right away. In my opinion, the biggest risk now is to start detailing budgets, KPIs, SEO, advertising campaigns, or content plans before it becomes clear what exactly needs to be scaled and what business logic underlies the complex.

I work specifically with such situations. My task is not to write a beautiful document, but to first break down the chaos into a clear system: identify critical nodes, priorities, economics, sequence of actions, and only after that move on to specific tools and channels.

If you need not just a large PDF, but a working logic on which marketing can then be built — I would be happy to get involved.

Budget: 20000 UAH Deadline: 30 days

I have reviewed your request for the development of a marketing strategy for the resort complex.

My approach is not just about "launching ads," but creating a predictable financial model and funnel where every dollar spent brings a specific number of bookings.

Why my experience is relevant to your project:
I specialize in building systems: analytics, positioning, constructing Customer Journey, and working with retention. My portfolio includes 12+ projects (from SaaS and Fintech to offline franchises), where I was responsible for Go-To-Market strategies and metric growth. Here’s how I will implement your request (my working algorithm):

Deep analytics and foundation: I will conduct a competitor audit and SWOT analysis to find your differentiation points (what will make you unique in the OTA and Google market). Based on this, I will form the brand platform and messaging.
Ecosystem building: I develop a strategy where all channels (from Performance Max to content marketing and SEO) work towards a single goal — filling the complex. I know how to work with seasonality and how to "nudge" leads through Email and trigger communications.
Technical and financial model: I will set up end-to-end analytics (GA4 + GTM) so you can see real ROAS and ROI, not just "reach."
I will calculate unit economics: CAC, LTV, and break-even point, so you clearly understand the cost of one booking.
Step-by-step scaling: I provide not just a "plan," but a roadmap for 3/6/12 months with task prioritization. This allows you to avoid "burning" the budget at the start, testing hypotheses, and scaling what brings profit.

Cases that confirm effectiveness:

Business scaling: I optimized marketing processes for an offline network (franchises), creating tools for the autonomous launch of locations and service standardization.

Working with complex products: In the HR-Tech project FluxHR, I created the "360 Profile" concept, which became a key factor in entering the highly competitive US market, where I also built complex funnels.

Customer Journey & Retention: In Pet-Tech projects, I worked on onboarding and retention, optimizing the customer journey to increase conversion.

My result for you:
You will receive a document-instruction ("Franchise/Brand Book" of your marketing), which will clearly outline: what to do, what budget is needed, which KPIs to monitor, and who in the team is responsible for it.

I am ready to discuss the details of your complex in a short call. When would it be convenient for you to talk? Expand

Budget: 7500 UAH Deadline: 10 days

Hello, Pavlo! I will prepare a comprehensive strategy for the resort complex: competitor and target audience analysis, SWOT, strategy for each channel (Google Ads/PMax, Meta, TikTok, YouTube, SEO, email, OTA, and partnerships) with goals, budgets, KPIs, and launch timelines, plus content plans for the website and social media. The result will be a document with a step-by-step launch plan that can be worked on immediately. Please send the link to the website and the location of the complex - I will clarify the scope and show the structure of the document before we start.

Budget: 9000 UAH Deadline: 12 days

Pavlo, good day.

For the resort complex, I would build the strategy not from the channels, but from the logic of booking: who your main guests are, which services are the most profitable, when demand arises, what factors influence people's decisions, and how to bring them back again.

In the work, I suggest we analyze:

— the product line of the complex: accommodation, weekend getaways, family stays, corporate events, seasonal offers;
— audience segments and their selection scenarios;
— competitors and positioning;
— the funnel from the first contact to booking;
— the role of Google Search, Performance Max, Display, Facebook, Instagram, TikTok, YouTube, OTA, email, and messengers;
— budget priorities and KPIs;
— a launch plan for 30/60/90 days;
— analytics: GA4, GTM, Meta Pixel, events, UTM.

I will separately show which channels should be launched first and which ones are better to avoid at the start to not dilute the budget.

My strong expertise is strategy + technical implementation: funnels, advertising, analytics, automation, sales through Direct/messengers.

Before starting, I will clarify the geography of guests, average check, seasonality, current booking sources, website, and analytics setup.

After that, I will prepare a strategy that can be used as a basis for launching advertising, content, and repeat sales.

I look forward to discussing the terms and budget of the project in private.
Freelancehunt Expand

Budget: 9000 UAH Deadline: 16 days

Hello!

I have relevant experience working with digital products, so I understand well how to help a brand stand out among competitors and attract the right audience. I worked on developing a marketing strategy for a brand importing cars from the USA.

I usually start with a business analysis: I define goals, target audience, assess the current state of the project, and what is already working. Then I formulate a promotion strategy, content plan, brand positioning, visual style, and key messages. Throughout the work, I always stay in touch to ensure the final result fully meets your expectations. I will present all recommendations in a clear PDF or Word document.

Budget: 15000 UAH Deadline: 5 days

Good day. I have reviewed the specifications and can say that the problem is not whether a performer can be found; you will almost certainly find one. The question is whether the result obtained will meet the expectations created by these specifications, as it involves specialists of various profiles. However, if you are considering individual specialists, I am ready to finalize the financial model of the project, including the calculation of CAC, CPL, CPA, ROAS, ROI, ROMI, LTV, break-even points for advertising, acceptable booking costs, and other financial indicators with the establishment of relationships between them.

Budget: 700 UAH Deadline: 1 day

Good day! 🧡
I am ready to start working and would be happy to help with minimal deadlines 😉
I have experience working on similar projects. 🌼 (I have reviews on this topic and work in my portfolio)
I will do it in the best way possible, starting now! 🚀🛸✈️

Feel free to write, and we will discuss. I respond instantly!

Budget: 700 UAH Deadline: 2 days

Hello. I am developing a marketing strategy for a recreation complex. I have a strong understanding of HoReCa, booking, content plans, websites, funnels, and other components of profit. The project is divided into blocks with separate prices.

Budget: 3800 UAH Deadline: 5 days

Good day. I looked at the terms of reference — I understand that what is needed is not just an advertising strategy, but a complete system: analysis of the complex and competitors, sales funnel, content plan by channels, and financial model with CAC, LTV, ROAS. I will start with an audit of the current state — website, presence on OTA (Booking.com), social media, existing analytics — so that the budget calculations and KPIs for Google, Meta, TikTok are based on real figures, not assumptions. Next, I will write a content plan for the website and social media, a funnel from the first contact to repeat booking, and a step-by-step plan for 3/6/12 months with budgets and priorities. I will prepare a document with the strategy, financial calculations, and activity calendar in approximately 5 days. Please let me know if GA4/Meta Pixel is already set up and if there is a history of advertising campaigns, or are we starting from scratch?

Budget: 12000 UAH Deadline: 15 days

Good day!

Thank you for the detailed technical assignment — the structure covers all key blocks (analysis, promotion channels, content, sales funnel, analytics, financial model, work plan), which allows for the preparation of a truly comprehensive, rather than formal document.

For the strategy to be realistic and based on the numbers of your business, rather than on general industry benchmarks, we need to obtain some input data.

Without them, sections like the financial model (CAC, ROAS, ROI) or media plans by channels would have to be built on assumptions, which reduces the value of the document.

Please provide:

1. About the complex — name, location, format (SPA hotel, wellness resort, glamping, etc.), number of rooms/seats, list of services, average check per night/package.

2. Current state of marketing — link to the website and social media, whether advertising is currently running, with what budget, and where bookings are primarily coming from now (based on feelings or data, if available).

3. Target audience — who is currently booking (families, couples, corporate clients, foreigners), from which regions/countries.

4. Marketing budget — estimated monthly budget or range that can be expected.

This is a key parameter — it determines how many channels can realistically be engaged simultaneously and what results to set in the KPIs.

5. Competitors — 2–3 companies that should be considered in the analysis and SWOT.

6. Access for analytics (if available) — Google Analytics 4, Google Search Console, advertising accounts.

If there is no access, the "Analytics" section will be formatted as an implementation plan from scratch.

If some information is missing or data collection takes time, we can start working right now:

prepare the analysis and strategy sections based on publicly available information and industry benchmarks (with a clear indication of where these are approximate figures), while the financial model and media plans can be clarified in the second stage when accurate input data becomes available.

Regarding timelines:

after receiving item 4 (budget) and at least basic information from items 1–3, we can propose an estimated schedule for document preparation by blocks (analysis → channel strategy → content and website → funnel → analytics → financial model → plan for 3/6/12 months), so that interim results can be agreed upon step by step, rather than waiting for the entire document at once.

We would appreciate a response on these points — this will allow us to start work without delays. Expand

Budget: 20000 UAH Deadline: 30 days

Good day!

Your task is not limited to creating a marketing strategy — in fact, you need to build a system that will allow for predictable guest engagement, control advertising profitability, and scale bookings based on data.

I specialize in AI Marketing Automation and building comprehensive marketing systems. In my projects, I conduct business audits, analyze the customer journey, set up CRM, analytics, marketing automation, and create end-to-end sales funnels with clear KPIs. My experience includes developing a complete marketing cycle: from competitor and target audience analysis to communication automation, email marketing, CRM integration, and building analytical dashboards.
I propose to approach the project step by step:

* conduct a deep audit of the complex, competitors, and target audience;
* develop a marketing strategy with a budget forecast, KPIs, and expected results for each channel;
* build a complete booking funnel with automated repeat sales scenarios and email marketing;
* set up end-to-end analytics (GA4, GTM, Meta Pixel, UTM, CRM) to see the real cost of bookings, CAC, ROAS, and ROI;
* create a step-by-step implementation plan for 3, 6, and 12 months with priorities and a financial model.

As a result, you will receive not just a document with a strategy, but a practical development plan that will serve as a foundation for the work of a marketer, targeting specialist, SEO expert, and other performers, with the ability to control the effectiveness of each budget spent.

I would be happy to discuss the details: are there already historical data regarding bookings, advertising campaigns, and access to Google Analytics or CRM? This will allow us to build the most accurate strategy and financial model. Expand

Budget: 20000 UAH Deadline: 30 days

Hello! 👋
I am ready to connect to promote your business. I am confident that working with me will be fruitful, profitable, and effective. 💼🚀
I am a marketer with over 10 years of experience, helping businesses turn social media and advertising into a stable flow of applications and sales. 📈
Why my method is effective:
1. First, I define the goals of the business's presence on social media.
2. I provide a clear vision for the project's development.
3. I conduct an analysis of the project and its metrics, determine the starting point, and make forecasts based on numbers. I work with KPIs.
4. At the start, I synchronize with the client regarding the real possibilities of the project and expectations for the results.
5. You receive a comprehensive solution that will definitely help grow your business. 🚀
How I promote pages:
1. I define goals and analyze the advertising account.
2. I analyze the target audience and content.
3. I develop a content plan for the month, create the account's style, take photos/images, and write texts.
4. I set up mass following, mass liking, select tags, and launch targeted advertising.
5. I launch targeted advertising and reach the maximum number of the target audience. 🎯
I have a good understanding of Media Buying (working with targeted advertising and traffic purchasing):
5.1 I know which creatives work most effectively.
5.2 I clearly segment the audience and work only with target segments.
5.3 I work excellently with cold, warm audiences, and customer databases.
5.4 My advertising strategies always bring maximum results. 💪
I work with Facebook Business Manager.
I analyze results, collect statistics, and summarize. 📊
By working with me, you receive not just services, but business solutions for the development of your business, startup, or idea.
I would be happy to become your reliable partner and consultant. 🤝 Expand

Budget: 3400 UAH Deadline: 4 days

Good day. I will analyze the complex, competitors, and target audience, and create a SWOT analysis — this will serve as the basis for budget allocation across channels (Google Search/PMax/Display, Meta, TikTok, YouTube, OTA like Booking.com, email, SEO). For each channel, I will outline the goal, budget, KPIs, and launch timelines, and separately compile a content plan for social media with categories and seasonality for the resort complex. I will detail the funnel from the first contact to repeat bookings and recommendations, and set up the analytics logic (GA4, GTM, Meta Pixel, UTM, call and booking tracking) for end-to-end tracking. I will calculate the financial model: CAC, CPL, CPA, ROAS, ROI, LTV, and the break-even point for advertising. The result will be a document with the strategy, a plan for 3/6/12 months, and a return on investment forecast, ready in approximately 4 days.