Setting up Instantly or Smartlead
16 USD 📄 TECHNICAL TASK
Setting up an automated cold email campaign in Instantly or Smartlead
Project: HR
Goal: to automate cold email outreach to employers (500–1000 emails/day) with minimal risks of blocking and landing in spam.
🔹 OPTION 1. FAST START — PRE-WARMED ACCOUNTS INSTANTLY
1️⃣ Email Accounts
Use pre-warmed email accounts provided by Instantly
Quantity: 5 accounts
Each account must:
be fully connected to Instantly
have warm-up enabled
have a unique sender name
2️⃣ Campaign in Instantly
Create 1 cold email campaign with the following parameters:
Settings:
Type: Cold Email
Sending: through all pre-warmed accounts
Limits:
80–100 emails / day / account
Email distribution — automatic
Enable:
✅ Stop on reply
✅ Stop on bounce
✅ Stop on unsubscribe
3️⃣ Content
Set up the email sequence:
Email #1
No links
No images
Text format
Personalization: {{Company}}, {{Country}}
Follow-up #1
After 3 days
Short reminder
Follow-up #2
After 7 days
Closing message
(Texts provided by the client or use test texts)
4️⃣ Database Import
Format: Google Sheets
Fields:
Email (mandatory)
Company
Country
Remove duplicates
Check bounce rate < 3%
5️⃣ Result of Option 1
Campaign launched
400–1000 emails/day
Statistics visible:
open rate
reply rate
bounce rate
🔹 OPTION 2. LONG-TERM — OWN DOMAIN
🎯 Goal
Build a long-term, independent infrastructure for cold outreach.
1️⃣ Domain
I will provide a domain (without hosting):
examples:
befindjobs.com
befind-hire.com
2️⃣ Mail System
Connect the domain to:
Google Workspace or
Zoho Mail (by agreement)
Create 3–5 separate users, not aliases:
mail1*befindjobs.com
mail2*befindjobs.com
mail3*befindjobs.com3️⃣ DNS Settings
Must configure and verify:
SPF
DKIM
DMARC (policy = none)
Check that emails pass SPF/DKIM without errors.
4️⃣ Connecting to Instantly
Connect each inbox as a separate inbox
Enable:
Warm-up
Auto-increase daily limit
Warm-up:
Day 1–2: 20 emails
Day 3–4: 30
Day 5–6: 40
Day 7+: 60–80
5️⃣ Campaign
Create a separate campaign (or a second in the existing one)
Use the same texts as in Option 1
Gradually transfer the volume of sending from pre-warmed accounts to own accounts
6️⃣ Database Automation
Set up the process:
CSV / Google Sheet → Instantly
Ability for daily database updates
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1 day16 USD
343 1 0 1 day16 USD
Good day!
I have reviewed the technical assignment — it is very clear and adequate, without a "gray" approach, which I appreciate. I can set up the cold-email infrastructure to be stable, scalable, and with minimal risks of blocking.
Here’s how I see the work options:
🔹 Option 1 — Fast Start (Instantly, pre-warmed)
• I will correctly connect all pre-warmed accounts
• I will check the warm-up, sender names, limits
… • I will set up one campaign with the correct stop conditions (reply / bounce / unsubscribe)
• A simple, safe email chain (without links and images)
• Importing the database from Google Sheets:
• removing duplicates
• quality check (bounce < 3%)
• After launch — checking statistics and basic deliverability metrics
🔹 Option 2 — Long-term (own domain)
• Connecting the domain to Google Workspace or Zoho
• Creating separate inboxes (not aliases)
• Complete DNS setup: SPF / DKIM / DMARC (policy = none)
• Connecting each mailbox to Instantly
• Setting up warm-up and auto-increase limits
• Gradual transfer of the mailing volume from pre-warmed accounts to own accounts
Additionally
• I will set up a convenient process for updating the database (Google Sheets / CSV → Instantly)
• I will monitor to ensure the mailing does not "break" and does not increase sharply in volume
• I will explain what and why has been done — without overwhelming with terminology
I work carefully with cold outreach, as here speed is not important, but long-term deliverability is.
If needed — we can start with one option, and connect the second one in parallel or a little later.
I am ready to discuss timelines, collaboration format, and cost.
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