Set up targeted advertising on Facebook and Instagram
Increase the visibility of a cafe-restaurant among the local audience, attract new customers in a particular city, improve conversion and optimize the cost of attraction.Deadline: 1 month with the possibility of extension if the task is successfully completed.Analysis of the existing advertising office: Assess current advertising campaigns, audiences, budgets, creatives and messages.Identify weaknesses and strengths, opportunities for optimization.Strategy and planning: Develop a targeting strategy, select the target audience, identify the key KPIs.Proposing changes in creatives, texts and proposals.Adjustments: Make the necessary changes to the campaign settings.Update or create new audiences based on the proposed strategy.Testing and optimization: Start A/B testing for various campaign elements (auditories, creatives, messages).Monitor and analyze results, make adjustments to optimize performance.Requirements: Experience with Facebook Ads Manager and Instagram Ads.The ability to analyze advertising data and optimize campaigns.A/B testing and reporting skills.Portfolio of successful projects on targeted advertising.
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Ого, респект вам за такий детальний опис, розкажете трішки більше про сам проект? Думаю зможу вам допомогти)
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Current freelance projects in the category Social Media Advertising
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I am looking for a Media Buyer / Performance Marketer for a CPA or hybrid model.
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Social media management (with experience in bus transportation, travel, tourism)
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