QA audit of the online store website (WordPress / WooCommerce) — focus on conversion
We are looking for a QA specialist or CRO expert to audit the website of an online store (WordPress + WooCommerce).
Main goal — to identify blockers on the customer's path to purchase and obtain specific recommendations for increasing conversion.
What needs to be checked:
— Full user journey: from the homepage to order confirmation (desktop + mobile)
— Cart and checkout: usability, number of steps, forms
— Product cards: CTA, photos, reviews, option selection
— Mobile version (separate priority — main traffic from Instagram)
— Technical part: Core Web Vitals, broken links, JS errors
— Correct setup of GA4 and Meta Pixel (events, conversions)
What we expect to receive:
— A prioritized list of issues in table format (issue / page / criticality / recommendation)
— A brief report with descriptions and screenshots
— A final presentation of key findings (online, 30–45 min)
Project details:
— Platform: WordPress/WooCommerce
— Traffic: mainly Google/Meta ads + organic Google
— Target audience: women aged 28–35, dog and cat owners, across Ukraine
What we expect from you:
— Experience in QA or CRO auditing for eCommerce (preferably WooCommerce)
— A similar report or case example in your portfolio is preferred
— In your response, please indicate: experience with similar projects + estimated cost + timelines
I can send a detailed technical specification in personal messages so you can provide a more accurate estimate on cost, timelines, and technical implementation.
Work results
Client's review of cooperation with Kristina Tkachova
QA audit of the online store website (WordPress / WooCommerce) — focus on conversionEverything went wonderfully. Kristina quickly got in touch, performed the work with high quality, and adhered to all agreements. We are completely satisfied with the result and recommend her for collaboration.
Freelancer's review of cooperation with Tetiana Vitrenko
QA audit of the online store website (WordPress / WooCommerce) — focus on conversionA pleasant experience of collaboration. One of those clients you want to work with again. Clear terms of reference, adequate communication, pleasant interaction. It's clear that the person understands their project well. I would be happy to continue the collaboration.
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Good day. I am ready to complete your task, I have the necessary experience for this. I would be happy if you choose me as the performer.
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Hello! I am ready to take on your project and will complete it urgently. I have extensive experience with similar tasks, so there will be no difficulties. If I have piqued your interest, feel free to write; I am happy to collaborate!
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I will conduct a comprehensive CRO and technical audit of your WooCommerce online store, focusing on eliminating conversion blockers in mobile traffic.
Have you already checked the behavior of the cart and checkout specifically within the embedded Instagram browser, where custom WooCommerce scripts often produce hidden JS errors and completely block the final purchase from your most valuable mobile audience?
I will send the estimated cost and timeline for preparing the priority table in personal correspondence after receiving your detailed specifications.
Similar completed project: В модулі OpenCart виправити 5 проблем повязаних з Facebook API
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Good day! I have been doing similar audits for over 7 years, and I would be happy to help. In addition to the report, there will be specific practical recommendations. I will provide examples in private and would be glad to see the website itself. I guarantee quality and maximum efficiency.
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286 Hello) I have experience in manual QA and testing eCommerce projects, so I can conduct a site audit for bugs. I will check the complete user flow: from the homepage to order placement (desktop + mobile), cart and checkout, product cards (CTA, options, UX), as well as the mobile version (considering traffic from Instagram).
Deliverables:
- prioritized list of issues
- brief report with screenshots
- presentation of key insights
I would be happy to receive details for an accurate assessment.
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6030 58 0 1 Good day
I am ready to collaborate). I have extensive experience in project management, including writing Technical Specifications (TS), prototyping, testing, selecting and working with designers and developers to achieve the results you need. I am confident that I can help you) The hourly rate can be discussed in more detail with you)
I have about 4 years of experience as a PM in website and mobile application development (plus advertising) in the office and now over 5 years remotely.
I am in the TOP - 1 as a technical writer.
In the TOP - 2 in project management.
In the TOP - 7 in testing.
… I am ready to assist in client management, task setting for developers, testing, documentation writing, prototyping, and consulting not only on general issues but also on development stages.
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208 Hello! My name is Irina, I am a sales manager at Zlata Fortuna Group. We provide comprehensive services in the fields of marketing, finance, and IT development for the growth of your business on an international level. We offer professional Manual Testing (manual QA). Our testers will thoroughly check your website or application for bugs, usability issues, and compatibility. You will receive a detailed report with all identified errors, priorities, and recommendations. This allows you to release a product with high quality and minimal negative feedback from users. The execution time for Testing a landing page / small website is 3–7 days. For an average online store, it is 10–18 days. For a mobile application, it is 12–25 days. Regression testing after updates takes 3–10 days. We have over 3 years of experience. More than 500 satisfied clients.
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3940 41 0 I have already collaborated with you before. I will test on all platforms (as I did last time), ensuring a comprehensive analysis and covering almost all test cases that involve user interaction. I will quickly and efficiently prepare the testing results in any format convenient for you. If needed, I will also log the found defects in your bug tracker.
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411 6 1 Hello! I have 3 years of experience in QA auditing for WooCommerce, specifically in conversion optimization through UX, A/B testing, and loading speed. I am ready to start immediately.
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2972 43 0 Good day! I have about 3 years of experience working on various web and mobile projects.
Examples of my test documentation can be viewed at the link: https://docs.google.com/spreadsheets/d/1CCdW5jfY1Pqg782YG2PnuAxNqGZqlwoJjFIKt-J65A8/edit#gid=375495882
My GitHub: https://github.com/igorpetrovqa?tab=repositories
For an estimated cost, please send personal links to the online store.
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444 1 0 Good day! I design and develop online stores and marketplaces on Laravel — personal accounts, payment gateways (LiqPay/Stripe), logistics automation. The cost starts from 12,000 UAH. Portfolio: www.engine-web.od.ua/
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620 2 0 Hello. I have been working with WordPress/WooCommerce development for over 4 years, particularly in building e-commerce ecosystems and optimizing stores.
For your project, I can cover the entire scope of the audit:
Technical part — Core Web Vitals (LCP/CLS/FID separately for mobile and desktop), JS errors in the console, broken links, checking the correctness of script connections on all pages of the funnel.
User journey — I will go through the full flow for desktop and mobile: homepage → catalog → product card → cart → checkout → confirmation. Special attention to the mobile version considering Instagram traffic (entry from webview browser — it has its own specifics).
Checkout and cart — number of steps, form validation, behavior on errors, UX for selecting product options, CTA on cards.
GA4 and Meta Pixel — I will check the correctness of events (view_item, add_to_cart, begin_checkout, purchase), consistency between GA4 and Meta, absence of duplicates and missed events in the funnel.
Result: prioritized table (issue / page / criticality / recommendation) + report with screenshots + online presentation 30–45 minutes.
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Deadline: 4 working days
Cost: 7,500 UAH
If you send the store URL and the technical specifications — I will be able to clarify the estimate.
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11626 68 0 Hello! I will promptly complete the task. Let's discuss the details in private messages.
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21753 103 1 1 I will conduct a QA audit of your online store on WordPress/WooCommerce with a focus on conversion. I will evaluate functionality, navigation ease, loading speed, and user experience. I will consider all aspects that affect conversion.
I work at a rate of $13/hour.
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