Rebranding WishTex 2.0.
We need to rebrand the household chemicals brand WishTex.
This brand is already on the market, but we need its rebranding. There have been bad reviews regarding the product quality. The product quality has improved, and we will add new types of products. The task is to revive the brand.
Development of a new logo, color scheme and design of the existing product line (labels):
-powder 5.2 kg,
-washing gel 3.7l (74 washes),
-washing gel 70 ml (1 wash).
These are all three options to choose from.
There is already a ready stylistic approach, color scheme (purple-pink).
In the links below, you can see how the brand and main products look now.
In the attached file, there is the target audience, brand description, and an example of the color scheme to work with, and in what form we would like the result.
Here is how it looks:
-powder 5.2 kg, https://rozetka.com.ua/ua/
-washing gel 3.7l (74 washes), https://rozetka.com.ua/ua/
-washing gel 70 ml (1 wash). https://auchan.ua/ua/gel-dlja-
We would like the brand to be stylish, yet restrained, but still stand out on the shelf. The client loves bright colors, and this is important in household chemicals. The product line will expand, and there will be different formats. We expect such a stylish wow)
The management wants it to be "tasty". More associations with laundry. Example: the logo of Ariel (the green one) is made tasty, while Persil is boring. It should be bright, tasty, and "wow".
In the future, we are interested in developing a brand presentation and product range.
Applications 4
Client's review of cooperation with Yaroslav Kalchenko
Rebranding WishTex 2.0.The work was done well and promptly. Yaroslav is responsible towards the task and is always in touch. I recommend for collaboration!
Freelancer's review of cooperation with Vlad Podlevskyi
Rebranding WishTex 2.0.Thank you, Vlad, for the interesting project! I hope for further cooperation. I recommend!
-
Ребрендинг від 1000$ коштує.. ви серйозно думаєте, що отримаєте результат за цей бюджет?
-
Current freelance projects in the category Logo Design
Development of a vector mark/logo for a premium project (for blind embossing)We are launching an international educational quest "Curio Enigma". Task: Develop a graphic sign (logo) for the project. Visual style: We need strict, expensive, and functional minimalism. The main aesthetic reference is the atmosphere of the movie "Casino Royale". The sign… Vector Graphics, Logo Design ∙ 5 hours 18 minutes back ∙ 8 proposals |
Development of a logo and corporate identity for the women's clothing brand ANGELYSHello! I am looking for a professional graphic designer / brand designer to create logos and brand identity elements for a premium women's clothing brand. Brand: ANGELYS Slogan: "Acolo unde eleganța începe" (Where elegance begins) About the brand: This is a boutique for… Logo Design, Corporate Style ∙ 14 hours 45 minutes back ∙ 48 proposals |
Logo design for the website + favicon
56 USD
https://docs.google.com/document/d/1kcxXiEq8T8Z1jJ3TGFsiySGZl8zh3_dqt5VFgC-mI54/edit?usp=#sharing website https://sparklescale.com/ the color scheme should be like on the website Logo Design ∙ 2 days 10 hours back ∙ 76 proposals |
"Logo design for a coffee shop"
16 USD
Café name: "Oksana's Coffee World" Concept: A modern and cozy café [third wave / urban format / to-go]. Main audience — youth, students, and active city dwellers who appreciate quality coffee and an aesthetic atmosphere. Logo Design ∙ 2 days 15 hours back ∙ 93 proposals |
Development of advertising banners (Google Ads, social media)It is necessary to develop a series of advertising banners. The task requires an understanding of modern composition, the ability to work with fonts, skillfully compose text, and create clickable graphic materials in the current Web3 style.What needs to be done Create a key… Banners, Logo Design ∙ 1 day 18 hours back ∙ 50 proposals |