Technical Task for the development of banners for the website Fatherland:
Format and sizes:
1. Format: JPG or PNG.
2. Size for MOBILE version: 750x300 pixels.
3. Size for PC version: 790x530 pixels.
Main work:
1. White background (suggestions for other backgrounds - solid and not only, are accepted).
2. In the center, both vertically and horizontally, text in CAPSLOCK and readable font - the name of the group of products being advertised (on one banner the name in RUSSIAN, on the second in UKRAINIAN).
3. For each group of products, 4 banners should be created: 1st for MOBILE version in RUSSIAN; 2nd for MOBILE version in UKRAINIAN; 3rd for PC version in RUSSIAN; 4th for PC version in UKRAINIAN.
4. At your designer's discretion, add a New Year/Christmas/holiday/atmospheric element(s) for more emotional coloring - this could be a branch of a Christmas tree with a cone or decorated, a New Year wreath/garland, Christmas ornaments, etc., as in the example I attached below. These festive elements should be either universal (all-season), or easily removable/replaced with others after the New Year period without unnecessary effort; or made specifically for the New Year and for the entire other sales season.
5. Elements/separate products for the banners should be taken from my website, partners, or photo archives of manufacturers that I will provide, and placed according to your designer's taste, both in terms of placement and selection of individual items for the banner among the entire assortment.
6. All banners must be made in one style.
The main goal of each banner:
1. To be effective (minimalism, ease, clarity, "quickly readable" in perception) in its format for a specific device - MOBILE or PC.
2. To encourage website visitors to go to a specific group of products that interested them.
Groups of products for advertising (4 banners for each group, as I wrote above):
1. Accessories with prints, photo archive here
2. Corporate gifts, photo archive here. Also, wooden accessories (office organizers) with individual engraving/logo are ordered for employees - photo archive here (products with article numbers from EW-1 to EW-27 with a retail price up to 1000 UAH are ordered. There are photos with the manufacturer's logo and without, which to take for the banner - those that, in your opinion, will fit better). It is necessary to aesthetically combine these "corporate" products on one banner.
3. Wooden products, photo archive here.
4. Gift sets, photos attached below.
5. Leather accessories, photos attached below.
6. New Year products, photos here (you can take a cast Christmas tree for example, a PVC Christmas tree, a wreath, a garland, a small office Christmas tree and combine this in 1 group of banners)
Also important:
Be sure to save and send me all source files and individual elements used for all banners for the possibility of further reworking these same banners for other formats for a second website (which is not yet available).
Deadline:
All banners published on the website by October 21-23.
Budget:
Maximally economical (minimal) for the effective operation of the banners.
P.S. Please ask all questions immediately and I will respond to them as quickly as possible.
P.P.S. I will send more photos of leather accessories via a link after selecting the candidate and accepting the project for work.