DEAR DEVELOPERS AND THEIR MANAGERS, READ THE TERMS OF REFERENCE AND PROVIDE COMMERCIAL PROPOSALS WITHOUT WASTING MY TIME.
1. General Information
Project: Development of a corporate website and online store
Platform: WordPress + WooCommerce
Design: Neumorphism, light tones with an emphasis on the colors of the logo
SEO Optimization: Yes (with the development of a semantic core)
Multilingualism: Ukrainian, Russian, English
Integrations: LiqPay, CRM, Binotel, Google Analytics, Google Search Console
Hosting: Own serverSSL certificate: Yes
2. Project Goals
Online Store: Selling products, brand development, attracting leads for services.
Corporate Website: Selling services, brand development, attracting B2B and B2C leads.
3. Target Audience
Online Store: B2C, B2B audience.
Corporate Website: B2B and B2C segment.
4. Functional Requirements
4.1. Main Page
Company presentation and its services
Banner with Unique Selling Proposition
Main sections of the site
Current offers and promotions
Customer reviews
Feedback form
4.2. Corporate Website
About the company (mission, values, certificates, achievements)
Service pages (Smart home, Electrical installation works, Video surveillance, Security alarm, Uninterruptible power supply systems, Local area network SCS, Access control systems)
Blog (SEO articles, news, cases)
Contacts (map, feedback form, phones, email, social networks)
4.3. Online Store (WooCommerce)
Product catalog (10 categories, up to 10 subcategories, starting with 1000 products)
Filters for product search
Product card (photo, description, specifications, price, reviews, recommended products)
Cart and order processing
Online payment via LiqPay
Personal account for B2B clients (in development stage)
Integration with CRM (automatic order generation)
5. Design and Content
Light tones with an emphasis on corporate colors
Soft shadows, volumetric elements, minimalist interface
UX/UI for mobile devices (responsive design)
Copywriting for all pages of the site
Preparation of photo/video content (To be agreed)
6. SEO Optimization
Development of a semantic core (FOR 4 SERVICES ALREADY READY)
SEO-optimized copywriting
SEO-friendly URLs
Speed optimization (cache, image optimization)
Schema.org microdata
Sitemap + robots.txt
Integration of Google Analytics and Google Search Console
7. Integrations
LiqPay — online payment
CRM — transfer of leads and orders
Binotel — call tracking
Google Analytics — traffic tracking
Google Search Console — site indexing
8. Technical Requirements
Platform WordPress + WooCommerce
Responsive design
SSL certificate
Performance (PageSpeed index >80)
9. Timeline and Stages of Execution
Research and prototype creation — 2 weeks
Design and layout — 3-4 weeks
Programming and integrations — 4 weeks
Testing and launch — 2 weeks
Total duration: 1.5-2 months
10. Budget
To be agreed after analysis by the contractor