SEO for SaaS website
Description of Hachly AI: Hachly AI is an AI platform for sales automation that helps B2B companies convert website visitors into customers through a smart chatbot that books calls, answers questions, and collects leads.
Analysis, Strategy, and Execution of SEO for Hachly AI Website
Objective:
- Ensure growth in visibility of hachlyai.com by conducting an SEO audit, developing and executing a balanced SEO strategy, creating quality content, building high-quality backlinks, and optimizing for conversions.
Scope of Work:
SEO Audit and Website Analysis:
- Conduct a detailed analysis of hachlyai.com, focusing on:
- Technical SEO: Review and optimize site speed, mobile responsiveness, crawlability, and indexing.
- On-page SEO: Optimize keywords, meta tags, content structure, URLs, and internal navigation.
- Off-page SEO: Since the website lacks backlinks, develop strategies to build a high-quality backlinks profile from scratch.
- Competitor Backlink Analysis: Identify where competitors are getting backlinks and replicate successful strategies.
- Expected Outcome: A report with actions to address technical and content issues.
- Conduct a detailed analysis of hachlyai.com, focusing on:
Development and Execution of SEO Strategy (50% strategy, 50% execution):
- Develop a strategy focused on target keywords that drive relevant traffic:
- Keyword Research: Identify primary and long-tail keywords under B2B AI, sales automation, and lead generation.
- Content Strategy:
- SEO-optimized Articles: Create a plan for SEO-optimized content that includes:
- 3-5 high-quality articles per month: This will include comparison articles (e.g., "X vs Y") and articles about competitor alternatives that are well-researched and optimized for SEO.
- 10 AI-generated articles per month: Use AI tools to generate additional content focused on less competitive keywords that will be optimized for SEO but require less manual work. Use only specialized SEO tools for this, not chat-GPT.
- Programmable SEO (if applicable): If possible, explore opportunities for programmatic content generation for scaling, focusing on specific keyword clusters or topics where automation can be effective.
- Writing these articles to ensure full SEO optimization and promotion for key terms.
- SEO-optimized Articles: Create a plan for SEO-optimized content that includes:
- Backlink Building Strategy: Develop a strategy to acquire high-quality backlinks from relevant websites through:
- Guest blogging.
- Industry collaborations and partnerships.
- Media outreach, directories, and relevant websites.
- Execution:
- Implement the keyword strategy and write SEO-optimized articles.
- Conduct outreach to acquire high-quality backlinks (no automatically generated or low-quality backlinks).
- Expected Outcome: A strategic SEO plan with ongoing content creation activities (both manually and using AI) and backlink building.
- Develop a strategy focused on target keywords that drive relevant traffic:
Schema Markup and Structured Data:
- Implement schema markup and structured data to improve visibility in search engines and increase click-through rates.
- Expected Outcome: Schema markup implemented for key pages and validated.
Conversion Optimization:
- Ensure that organic traffic converts into leads by working on on-site optimization, including forms, lead capture, and calls to action to increase conversions (leads, inquiries).
- Expected Outcome: Recommendations for conversion optimization and their implementation.
Continuous Monitoring and Optimization:
- Continuously monitor SEO performance and make adjustments as needed:
- Monitor keyword rankings, organic traffic, and backlink performance.
- Regularly optimize the strategy based on results.
- Expected Outcome: Monthly reports with updates on rankings, traffic, and backlink progress, as well as strategic adjustments based on data.
- Continuously monitor SEO performance and make adjustments as needed:
Timelines and Deliverables:
- SEO Audit and Strategy Creation: 1 week.
- Execution: Ongoing activities focusing on 3-5 high-quality articles, 10 AI-generated articles, and 5-15 backlinks per month.
- Schema Markup and Conversion Optimization: Ongoing activities based on audit results.
- Monthly Reports: Regular updates on rankings, traffic, and SEO results with detailed next steps.
Requirements:
- Experience with SEO for new websites, especially SaaS or B2B AI.
- Focus on high-quality backlinks (no automated or low-quality).
- Expertise in creating SEO-optimized content, especially comparison and "alternative" articles, as well as using AI-generated content.
- Experience with schema markup, structured data, and conversion optimization.
- Flexibility in adjusting strategy based on performance and changing SEO trends.
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123 Hello, I liked your project, but we see some shortcomings on the site related to metadata and H1, and this is only from a superficial review of the site. There is an understanding of how to better promote your site while not wasting your budget on unnecessary optimization efforts. We are ready to prepare a comprehensive strategy for you and a small additional analysis of your site's errors and hold a meeting with you regarding my proposal.
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374 4 0 1 Hello, I have familiarized myself with the project brief.
About me:
✅ I have been creating websites for 3 years
✅ I promote websites
✅ Most expensive website: $4000
-
3258 24 0 Good day, Eldar.
Interesting topic. I suggest starting with the first phase of promotion.
Cost: 20000 UAH
I can provide the work plan in private messages.
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1023 13 0 Seo
1. What is the monthly budget (content + links)
2. What is the GEO
3. Examples of competitors
I teach SEO
12 years
I can do it for you

… I work comprehensively

1. On internal optimization
- meta tags
- technical part
- error correction
- increasing loading speed
- robots.txt sitemap.xml
work according to the checklist

2. On external optimization
Working with exchanges
- I can place articles in Wikipedia
- articles on thematic sites
- crowd on forums
- links on trusted sites with DR

3. On links
- Analysis of link mass, export from Ahrefs
- link strategy
- placements
Sequence for the site
1. Competitor analysis, record in an Excel table
2. Collection of semantics
3. Clustering of queries
4. Distribution of keywords to relevant pages that already exist
5. Write Title and h1
6. Description
7. Site structure. Check the level of nesting
8. Robots.txt and noindex meta tag
9. Google console
10. Sitemap
11. Google Analytics, conversions, settings
12. Select promoted pages/queries
13. Collection of search positions
14. Distribution of links across pages
15. Link anchors
16. Requirements/tasks for article texts
17. Link purchasing
18. Writing additional articles for the site
19. I optimize texts for our queries
20. Writing articles for low-frequency queries on the site
21. QA testing of the site, buttons, forms
22. Technical refinement of the site
24. On functionality, site refinement
23. Usability
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4281 138 0 4 Hello. Portfolio in the profile.
Hourly rate - 800 UAH. Estimate from 20-25 hours per month - 16000-20000 UAH.
1. What is the monthly budget (content + links)
2. What is the GEO
3. Examples of competitors
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