It is necessary to create two banners for use at the exhibition stand, which should look like a single visual system: with a common color scheme, minimal text, and maximum clarity from a distance. Regarding the color scheme: I would appreciate your suggestions, it is important to convey: transparency, reliability, lightness. Perhaps you will take some colors according to the design of the site: https://gps.red/
First banner
Size: 305 cm (width) × 250 cm (height)
Idea: serves as a background image, so it should not be informational in the classical sense. Its task is to convey the overall idea of the product in a few seconds without the need for reading. It is about a platform that allows the driver's mobile phone to be used as a GPS tracker and transmits data to an online cabinet accessible to the logistician, client, or other user. There is an idea - to visually show the contrast between the situation without the system (chaos, lack of control, uncertainty) and with the use of the product (structure, transparency, real-time control).
Second banner
Size: 200 cm (width) × 195 cm (height)
Idea: is an interactive element of the stand and should attract attention and stimulate interaction. Its concept is a “problem board,” where visitors can leave their cases on stickers. At the top, there should be a short, catchy headline that provokes a response. The main area of the banner should contain 4 columns with categories, under which there is enough free space for sticking stickers. In the lower left corner, a simple results table by days (3 days) should be provided, which can look like an accumulation or counting of problems. The style should remain within the overall visual concept of the brand.
Both banners should work together as a single story: the first - attracts attention and intuitively explains the essence of the product, the second - engages in interaction and shifts the focus to the real problems of the user.
Also, I would like to note that the banners will stand at an angle on the stand (the right side of the problem board to the left side of the main banner). It would be cool to harmoniously combine them with colors.
Creation should be done in Canva
Behance
