UX/UI audit of the e-commerce site (electronics microtron.ua) + Technical task for improvements

Hello!
I analyzed microtron.ua. The main problem is the lack of a clear hierarchy. For example, in the mobile product card, the "Buy" button gets lost on the first screen, and the appearance of the sticky button while scrolling only confirms the weak structure of the main block. The user should see the call to action immediately, without unnecessary movements.

Since you are asking for not just a list of errors, but a ready-made technical specification with visualization, I consider this as double the workload:

Deep analysis: Audit based on 10 Nielsen heuristics + analysis of customer drop-off points.

Design (UX solutions): Creating low-fidelity prototypes in Figma (Cart, Checkout, Filters) and preparing a detailed technical specification for developers. This will eliminate misunderstandings with the IT department and save the budget for development.

… My experience: Designing complex systems with 40+ screens (B2B, marketplaces). I can structure large volumes of data into a clean and understandable interface.

Price: 27,000 UAH (€ 530) - for the full cycle "Analytics + Design".

Timeline: 16-18 working days (for quality processing of all scenarios).

I am ready to discuss the details.
Portfolio Freelancehunt
other works on Behance and Dribbble (but according to the rules of this service, I only share what is here).

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Hello! 👋
I do not just draw, but I DESIGN websites for over 5 years.

Please take a look at my portfolio and confirm my expertise:
Freelancehunt

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Good day!
My name is Valentin, and I represent Arctic Web Agency. We are a team that specializes in creating modern and effective solutions for business. I can provide examples of our similar work in personal messages. We are ready to take your project to work!

Sincerely,
Arctic Web Team
Freelancehunt

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⭐️⭐️⭐️⭐️⭐️
Hello! From me:
* I will help with your technical task
* I will select the necessary style according to your preferences (2-3 free options)
* All corrections to your project are free of charge.
* I commit to meeting deadlines.
I am ready to take on your project. Contact me to discuss the terms.
Here is my Portfolio: Behance

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Hello, I can conduct an audit of your website for both desktop and mobile views and outline what problems exist and how to improve them (with examples). I have experience working with e-commerce projects, but not all of my work is included in my portfolio because I signed NDAs. However, I can already say that for the mobile view in the New Arrivals section, it is better not to display all products one under the other but to create a horizontal slider and adjust the layout of elements in the cards and shorten product names to a maximum of 2 lines (at the end ...). If you choose me, write to me, and we will work together. Have a nice day.

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Good day! I am ready to conduct a comprehensive UX/UI audit of the online store and prepare a detailed technical specification for the development team.
What I will do:
— audit of the main page, navigation, categories, and filters
— analysis of the product card with a focus on conversion and CTA
— checking the cart and checkout process
— priority audit of the mobile version
— search for UX barriers and logical errors in the interface
— competitive analysis of key user flows (category → product → cart → checkout)
As a result, you will receive:
… — a structured report with priorities (High / Medium / Low)
— specific recommendations for improving conversion
— visual examples / wireframes of problematic areas
— detailed technical specification for the IT department (SEO / layout / functionality)
— a list of quick wins for rapid improvement
I have experience working with e-commerce projects and analyzing conversion scenarios. I focus on usability, a mobile-first approach, and modern UX patterns.
I can start after agreeing on the scope and deadlines.

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Good day! My colleague and I have been professionally engaged in technical analytics and the development of scalable online stores for over 4 years, so we will help your project Microtron identify and eliminate weaknesses that hinder electronics sales. We implement a comprehensive approach: from analyzing the logic of filters to checking the speed of the checkout process on smartphones. Our 4 years of experience is backed by cases where we have successfully implemented modern usability standards and SEO-optimized structures. We will ensure technical excellence in execution, conduct a comparative analysis with market leaders (Rozetka, Allo, Citrus), and provide you with a detailed technical specification divided into sections (Layout, Functionality, SEO). We work reliably and with a focus on results.

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Hello! My partner (designer + full-stack) and I have been specializing for over 4 years in comprehensive audits and technical optimization of large e-commerce platforms, so we will conduct a deep analysis of the interface for microtron.ua with a focus on increasing conversion rates and prepare a professional technical specification for your IT team. We will develop an architecture for improvements based on user behavior data, identify critical barriers in the filtering system and the checkout process, with a priority on mobile responsiveness. Our experience in development is 4 years; take a look at our work in terms of technical stability and UX: hyperfi.tech, espressolab.com.ua, hudi.com.ua. We will professionally structure the report by priority level (High/Medium/Low), prepare schematic prototypes for complex nodes of the product card, and ensure technical clarity of the technical specification for developers. Our 4 years of experience is confirmed by successful cases of conversion improvement in projects drkukharevich.rivne.ua, crave-agency.com.ua, jk-solution.com.ua, where we have already implemented similar audits.

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Hello
I am ready to complete your order, ready to start right now!
Here is my portfolio:
Behance
Freelancehunt
I will do everything with quality and quickly!

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Hello, Andriy!
I have experience in website analysis, creating prototypes and designs with a focus on user interaction with the page.

I will do a complete analysis according to the assigned task.
Shall we discuss?

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Andriy, hello. I have already conducted an audit of an online store for the same request in this case Behance I also developed an online store that showed good conversion rates in this case Behance

I have 5 years of experience in digital design. Here is my portfolio Behance I develop everything individually for the client. After the analysis, I will send you a detailed table with screenshots, explanations, and recommendations, as well as a video in Loom. I will be able to calculate the price and deadlines in more detail after discussion. Shall we communicate?

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