Technical assignment
Product visualization “Collective Memory” (memory card album)
1. General idea of the product
We are creating a product for collective gifts.
Example of use:
a class gives a gift to a teacher.
Each participant (for example, a student) makes their own memory card.
The card contains:
• a photo
• a short wish (often handwritten)
• sometimes a QR code or NFC that can open a video
All cards are collected in one common album.
Thus, a collective gift is created, where each person leaves their memory.
It is something between:
• a postcard
• a photo album
• a collective gift
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2. What the product looks like
The main element of the product is an album with slots for cards.
Cards:
• size approximately like a bank card
• vertical format
• inserted into special slots
Album:
• opens like a folding postcard / accordion
• consists of three panels
Each panel contains:
9 slots (3 × 3)
In total, when opened:
27 cards
Cards are inserted into the slots of the album.
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3. What should be on the cards
The cards should have a mix of content:
1️⃣ photos of children with the teacher
2️⃣ individual photos of children
3️⃣ handwritten thanks to the teacher
For example:
• “Thank you for everything!”
• “We will never forget you”
• “Best teacher ever”
It is important that it looks alive and genuine, not like a template.
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4. Visual style
The style should be:
• minimalist
• modern
• light
• emotional
Preferably the style:
Scandinavian minimalism
Important:
• soft natural light
• feeling of a real object
• not a 3D toy
It should look like a real product photo shoot.
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5. Main render (the most important)
A scene is needed:
an open album on a table
Album:
• opened
• three panels visible
On each panel:
• 9 cards (3×3)
In total:
27 cards
Cards:
• different photos
• handwritten wishes
Background:
• light table
• calm interior
Feeling:
emotional collective gift for the teacher
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6. Additional renders
Need to create a few more scenes.
1. Close-up of a card
A card in hand.
Visible:
• photo
• handwritten wish
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2. Inserting a card
A hand inserting a card into the album slot.
This shows the product's mechanics.
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3. Album fully filled
Open album.
All 27 slots are filled.
Mix:
• photos
• wishes
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4. Several cards on the table
Cards lying on the table.
This shows that many people are creating them.
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7. Video (if possible)
Need 2 short videos.
Video 1
Opening the album.
The album unfolds into three panels.
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Video 2
A card is inserted into the slot.
Short action.
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8. Very important technical details
Cards:
• size like a credit card
• vertical
• identical
Slots:
• even grid
• 3 × 3 per page
Panels:
• 3 panels
In total:
27 cards
This is important to maintain.
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9. What to avoid
Do not make:
• too glossy render
• toy 3D style
• strange texts on the cards
It should look like a real product.
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10. What we will use
These renders will be used for:
• website
• landing page
• product presentation
Therefore, it is important that the images look very realistic.
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11. Reference example
We attach an image that shows an example of the album structure.
But the renders should look:
• more realistic
• more lively
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Result
In the end, we need to get:
• 4–6 photorealistic renders
• 2 short videos
That explain the product:
a collective album of memory cards.
